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brown permanent marker

Skip it

Prices mostly outside the sweet spot ($5.28–$12.19) — this niche doesn't clear our bar today.

Market size 40Growth 25Conversion 91Competition 26Returns 95Price range 0Avg price 22Brand share 41Review moat 24Quality gap 57

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Conversion

Great11.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Market size

Okay$203K

$203K/yr · 231K searches

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+0.3%

90-day search growth — must beat 0% to launch

Review moat

Bad5,663.36

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad$7.93

avg listing price — sweet spot $15–$100

Price range

Bad$5.28–$12.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, brown permanent marker is a $203K/yr Amazon United States market (231K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 44/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

brown permanent marker market data

Units sold / yr
20K–25K
avg 1,000–1,250/product
Revenue / yr
$159K–$198K
units × avg price
Conversion rate
11.1%
Avg BSR
#208
Page quality
0%
Prime
93%
Sponsored
50%
Out of stock
1.4%
Avg brand age
64 months
Avg seller age
147 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

117

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

15%

  • Sharpie47%
  • Allary16%
  • Craiiby8%
  • Rejuvenate6%
  • Avery5%
  • BOPOVA4%
  • Open — no brand owns it (5 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 68 weeks — +0.3% search growth over the last 90 days.
13K8KSpike '25Holiday '25AprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.6×

Top brown permanent marker search terms

  • brown sharpie75K/yr
  • brown sharpie permanent marker36K/yr
  • brown permanent marker32K/yr
  • brown marker16K/yr
  • dark brown sharpie10K/yr
  • dark brown permanent marker9K/yr
  • brown sharpie marker7K/yr
  • brown sharpies7K/yr
  • brown permanent markers5K/yr
  • dark brown sharpie permanent marker6K/yr
All search terms

Top brown permanent marker products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$20K20%$41K30%$61K40%$81K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about brown permanent marker

What buyers praise and complain about, mined from review topics.

What buyers love

Color23%

“True to color”

Quality-Overall9%

“Good quality”

Value For Money9%

“Great value”

Advertised Vs Actual Product9%

“As advertised”

Wood Quality7%

“best touch for quality wood furniture”

Ease Of Use6%

“Easy to use”

Efficiency5%

“Effective”

Scratch Resistance5%

“Perfect for fixing scratches on furniture and other”

Product Condition3%

“they look brand new”

Coverage2%

“Coverage is awesome”

What buyers complain about

Color28%

“They are all way too dark”

Functionality-Overall13%

“Did not work”

Moist/Dry8%

“Dried up”

Quality-Overall6%

“This item is of poor quality”

Value For Money3%

“My mistake was being cheap”

Dry/Empty Ink3%

“Dried up”

Advertised Vs Actual Product3%

“Did not work as advertised”

Coverage3%

“Coverage not sufficient”

Leak-Proof2%

“DON'T BUY THESE, AS THEY LEAK”

Adhesion/Stickiness2%

“The markers dont stick to wood”

Top return reasons

Color46%
Functionality-Overall13%
Advertised Vs Actual Product7%
Display Colors7%
Value For Money4%
Defective Material/Parts3%
Size-Overall3%
Product Condition2%
Dry/Empty Ink2%
Quality-Overall1%

Common questions

Is brown permanent marker profitable to sell on Amazon United States?
The niche generates $203K/yr across 14 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.3%. Flapen's verdict: Skip it (44/100).
How competitive is the brown permanent marker niche?
11 brands and 117 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 80% of demand.
What do buyers complain about in brown permanent marker?
Top complaints mined from reviews: Color, Functionality-Overall, Moist/Dry. The return rate is 1.0%.
When does demand for brown permanent marker peak?
Demand peaks in Jan–Feb–Dec; the busiest month runs 3.6× the quietest.
What does it cost to enter the brown permanent marker niche?
Listings span $5.28–$12.19; the average listing price is $7.93 (sweet spot $15–$100). The average incumbent carries 5,663 reviews — the moat a new listing must climb.