Is Brown Flower Wrapping Paper profitable to sell on Amazon United States?

Flapen scores Brown Flower Wrapping Paper 37 out of 100 on Amazon United States, a Fail. Shoppers spend $65K a year across 17 tracked products. Search demand grew +12.7% in the last 90 days.

How competitive is the Brown Flower Wrapping Paper niche on Amazon United States?

12 brands and 17 sellers compete in Brown Flower Wrapping Paper on Amazon United States. The top 5 Brown Flower Wrapping Paper products take 72% of clicks, and the top 5 brands take 81%.

What do buyers complain about in Brown Flower Wrapping Paper?

Brown Flower Wrapping Paper buyers on Amazon United States complain most about Thickness, Smell, and Color. An estimated 2.2% of orders come back.

When does demand for Brown Flower Wrapping Paper peak?

Search demand for Brown Flower Wrapping Paper on Amazon United States peaks in Feb–May–Oct, and the busiest month runs 4.1× the quietest.

What does it cost to enter the Brown Flower Wrapping Paper niche?

Brown Flower Wrapping Paper sells for $8.00 on average on Amazon United States, outside the $15 to $100 sweet spot. Listings run $6.00 to $14.02. The average product has 1,400 reviews, the count a new listing must catch up to.

Brown Flower Wrapping Paper

Fail

Prices span $6.00–$14.02, mostly outside the sweet spot, so Brown Flower Wrapping Paper is a Fail.

Flapen Score: 37
37 / 100Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 49
Market size: $65K/yr108K searches / yr
90-day growth: +12.7%search demand this quarter
Competition: 72%top-5 click share · 12 brands · 17 sellers

Flapen Score

Brown Flower Wrapping Paper against its category

The dotted line is the Health & Household average. Past it, Brown Flower Wrapping Paper is stronger. Inside it, weaker.

37Fail

This niche Category average

See the method

Market

The Brown Flower Wrapping Paper market on Amazon at a glance

Shoppers on Amazon United States searched for Brown Flower Wrapping Paper 108K times last year and spent an estimated $65K. The top 5 brands take 81% of clicks. Demand peaks in Feb–May–Oct. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months: 108K
Growth, 90 days vs prior 90: +12.7%
Conversion, latest week: 7.6%
Market size, estimated: $65Ka year
Peak month: May4.1× the quietest month
Top search term: brown flower paper14K searches a year

02 · Price

A sale here is worth $8.00.

Listings sell for $8.00 on average, from $6.00 to $14.02. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $8.00 that is $2K to $4K a year per listing.

Average price: $8.00under the $15 to $100 sweet spot
Price range: $6.00–$14.02
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 8K–10K
Units per listing a year: 250–500
Revenue per listing a year: $2K–$4K
Returns: 2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #164 within Gift Wrap Paper. It carries 1,400 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 100%
Out of stock, average day: 3.9%
Average rank: #164in Gift Wrap Paper
Average rating: 4.61 starsAmazon United States average 4.42 stars
Average reviews: 1,400per listing
Listings tracked: 17

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 27 months

Products

Top Brown Flower Wrapping Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

12 falling

Sellers

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

15%

Brand 126%
Brand 221%
Brand 316%
Brand 411%
Brand 57%
Brand 65%
Open — no brand owns it (6 brands, 15%)

Demand

Brown Flower Wrapping Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Feb, May, Oct · busiest ÷ quietest = 4.1×

Search terms

Top Brown Flower Wrapping Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

brown flower paper14K/yr +78.5%7.4% conv.
brown floral paper21K/yr +0.3%8.7% conv.
brown paper for flowers bouquet13K/yr +10.2%6.1% conv.
brown flower wrapping paper15K/yr -25.1%6.5% conv.
brown bouquet wrapping paper10K/yr +10.7%6.0% conv.
brown wrapping paper for flowers9K/yr +27.4%7.8% conv.
brown paper for flowers5K/yr +44.0%5.8% conv.
brown floral wrapping paper9K/yr +6.6%6.0% conv.
brown paper flower wrap4K/yr +34.6%5.2% conv.
brown korean wrapping paper8K/yr -13.6%11.3% conv.

Reviews and returns

What reviews say buyers love and hate about Brown Flower Wrapping Paper

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”

26%of negative reviews mention “Thickness”

2.2%of orders come back

“fairly thin material”

A buyer, on “Thickness”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Brown Flower Wrapping Paper questions

Answered from the same tracked data.

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