Breathe Essential Oil

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $566K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

-34.7%

Conversion, latest week

7.0%

Market size, estimated

$566Ka year

Peak month

January7.1× the quietest month

Top search term

breathe143K searches a year

Listings sell for $22.68 on average, from $7.86 to $77.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At $22.68 that is $34K to $45K a year per listing.

Average price

$22.68inside the $15 to $100 sweet spot

Price range

$7.86–$77.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,500–2,000

Revenue per listing a year

$34K–$45K

Returns

0.4%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #153 within Aromatherapy. It carries 4,360 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

5.9%

Average rank

#153in Aromatherapy

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

4,360per listing

Listings tracked

24

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months