Brass Cleaner
MaybeBuyers convert on 16.2% of searches. But the top 5 brands take 96% of clicks, so Brass Cleaner is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $713K/yr298K searches / yr
- 90-day growth
- +8.3%search demand this quarter
- Competition
- 75%top-5 click share · 7 brands · 60 sellers
Flapen Score
Brass Cleaner against its category
The dotted line is the Health & Household average. Past it, Brass Cleaner is stronger. Inside it, weaker.
Market
The Brass Cleaner market on Amazon at a glance
Shoppers on Amazon United States searched for Brass Cleaner 298K times last year and spent an estimated $713K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Sep. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 16.2% of those searches ended in a purchase.
Shoppers searched for this 298K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 16.2% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $713K a year.
- Searches, last 12 months
- 298K
- Growth, 90 days vs prior 90
- +8.3%
- Conversion, latest week
- 16.2%
- Market size, estimated
- $713Ka year
- Peak month
- January2.2× the quietest month
- Top search term
- copper cleaner99K searches a year
02 · Price
A sale here is worth $14.78.
Listings sell for $14.78 on average, from $4.97 to $38.54. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $14.78 that is $44K to $59K a year per listing.
- Average price
- $14.78under the $15 to $100 sweet spot
- Price range
- $4.97–$38.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $44K–$59K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #115 within Metal Polishes. It carries 7,101 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #115in Metal Polishes
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 7,101per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Brass Cleaner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
60
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
2%
- Brand 160%
- Brand 212%
- Brand 310%
- Brand 48%
- Brand 55%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Brass Cleaner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep · busiest ÷ quietest = 2.2×
Search terms
Top Brass Cleaner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- copper cleaner99K/yr
- wrights copper cream37K/yr
- copper cleaner and polish36K/yr
- copper polish32K/yr
- copper sink cleaner16K/yr
- copper cleaner for pots and pans14K/yr
- copper jewelry cleaner7K/yr
- copper polishing cream9K/yr
- wrights brass polish7K/yr
- twinkle copper cleaner5K/yr
Reviews and returns
What reviews say buyers love and hate about Brass Cleaner
We read the reviews and the return reasons for every product selling here.
“Did not work as stated”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Brass Cleaner questions
Answered from the same tracked data.