Boron
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -5.5% this quarter, so Boron is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $2.6M/yr1.3M searches / yr
- 90-day growth
- -5.5%search demand this quarter
- Competition
- 69%top-5 click share · 15 brands · 33 sellers
Flapen Score
Boron against its category
The dotted line is the Health & Household average. Past it, Boron is stronger. Inside it, weaker.
Market
The Boron market on Amazon at a glance
Shoppers on Amazon United States searched for Boron 1.3M times last year and spent an estimated $2.6M. The top 5 brands take 75% of clicks. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 12.7% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -5.5%
- Conversion, latest week
- 12.7%
- Market size, estimated
- $2.6Ma year
- Peak month
- March1.6× the quietest month
- Top search term
- boron598K searches a year
02 · Price
A sale here is worth $15.50.
Listings sell for $15.50 on average, from $5.07 to $34.05. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $15.50 that is $124K to $155K a year per listing.
- Average price
- $15.50inside the $15 to $100 sweet spot
- Price range
- $5.07–$34.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $124K–$155K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #335 within Trace Minerals. It carries 2,335 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #335in Trace Minerals
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 2,335per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Boron products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 flat
Sellers
33
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
20%
- Brand 125%
- Brand 215%
- Brand 314%
- Brand 413%
- Brand 59%
- Brand 64%
Demand
Boron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Boron search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- boron598K/yr
- boron supplement for men313K/yr
- boron supplements126K/yr
- boron supplement for women86K/yr
- boron glycinate43K/yr
- boro30K/yr
- boron supplement32K/yr
- boron 10mg16K/yr
- boron citrate15K/yr
- boron 6mg11K/yr
Reviews and returns
What reviews say buyers love and hate about Boron
We read the reviews and the return reasons for every product selling here.
“Not for Daily Use for Me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Boron questions
Answered from the same tracked data.









