Bona Microfiber Cleaning Pad

Shoppers searched for this 455K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.6% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

455K

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

18.6%

Market size, estimated

$1.2Ma year

Peak month

September2.0× the quietest month

Top search term

bona mop replacement pads181K searches a year

Listings sell for $14.25 on average, from $7.61 to $30.24. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At $14.25 that is $86K to $114K a year per listing.

Average price

$14.25under the $15 to $100 sweet spot

Price range

$7.61–$30.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

6,000–8,000

Revenue per listing a year

$86K–$114K

Returns

0.5%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #73 within Mopping. It carries 2,112 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.5%

Average rank

#73in Mopping

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

2,112per listing

Listings tracked

15

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

52 months