Bollsen Earplugs

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +44.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $318K a year.

Searches, last 12 months

147K

Growth, 90 days vs prior 90

+44.0%

Conversion, latest week

8.6%

Market size, estimated

$318Ka year

Peak month

August1.9× the quietest month

Top search term

earpeace38K searches a year

Listings sell for $25.08 on average, from $8.07 to $40.54. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $25.08 that is $19K to $25K a year per listing.

Average price

$25.08inside the $15 to $100 sweet spot

Price range

$8.07–$40.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$19K–$25K

Returns

2.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #138 within Ear Care. It carries 2,831 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

7.1%

Average rank

#138in Ear Care

Average rating

4.18 starsAmazon United States average 4.42 stars

Average reviews

2,831per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months