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body wipes bulk

Skip it

A small market ($57K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 23Conversion 75Competition 48Returns 99Price range 80Avg price 95Brand share 40Review moat 22Quality gap 23

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$30.36

avg listing price — sweet spot $15–$100

Price range

Great$6.87–$51.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Growth

Bad-4.2%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad8,975.89

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$57K

$57K/yr · 27K searches

According to Flapen's Amazon United States niche tracking, body wipes bulk is a $57K/yr Amazon United States market (27K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jan. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

body wipes bulk market data

Units sold / yr
2K–3K
avg 100–250/product
Revenue / yr
$61K–$76K
units × avg price
Conversion rate
6.9%
Avg BSR
#655
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
48 months
Avg seller age
139 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

94

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

56%

Top 20: 92%

Open market

16%

  • WOUSEDO52%
  • Warmify16%
  • Inspire6%
  • Medline4%
  • COARVXA3%
  • Snuvid3%
  • Open — no brand owns it (11 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 91 weeks — -4.2% search growth over the last 90 days.
1K750Black Friday '24Spike '25Prime Day '25Black Friday '25Holiday '25NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 2.5×

Top body wipes bulk products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$3K10%$6K15%$8K20%$11K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about body wipes bulk

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Great product to have around”

Ease Of Cleaning14%

“Cleans great”

Value For Money9%

“Very affordable”

Size-Overall7%

“They are large and perfect”

Ease Of Use7%

“Very handy”

Smell5%

“no chemical smell really like them”

Advertised Vs Actual Product4%

“Description is accurate they are good”

Cleansing4%

“feel clean on my skin”

Soft Feel4%

“soft to the touch”

Thickness4%

“Good thickness”

What buyers complain about

Size-Overall14%

“Small sheets”

Thickness11%

“Not thick”

Smell8%

“Bad smell”

Moist/Dry7%

“Wipes are dry”

Ease Of Cleaning5%

“Not easy to remove wipes”

Allergies4%

“eventually began to cause irritation”

Value For Money3%

“WASTE OF MONEY”

Quality-Overall3%

“Bad quality”

Ease Of Use3%

“Not easy to use”

Advertised Vs Actual Product2%

“False advertisement”

Top return reasons

Size-Overall26%
Advertised Vs Actual Product13%
Smell10%
Value For Money8%
Moist/Dry6%
Functionality-Overall5%
Ease Of Cleaning3%
Thickness3%
Leak-Proof3%
Thin3%

Common questions

Is body wipes bulk profitable to sell on Amazon United States?
The niche generates $57K/yr across 27 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is -4.2%. Flapen's verdict: Skip it (46/100).
How competitive is the body wipes bulk niche?
17 brands and 94 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 81% of demand.
What do buyers complain about in body wipes bulk?
Top complaints mined from reviews: Size-Overall, Thickness, Smell. The return rate is 0.3%.
When does demand for body wipes bulk peak?
Demand peaks in Jan; the busiest month runs 2.5× the quietest.
What does it cost to enter the body wipes bulk niche?
Listings span $6.87–$51.17; the average listing price is $30.36 (sweet spot $15–$100). The average incumbent carries 8,976 reviews — the moat a new listing must climb.