Bluey Wrapping Paper

Shoppers searched for this 222K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $213K a year.

Searches, last 12 months

222K

Growth, 90 days vs prior 90

+2.9%

Conversion, latest week

9.2%

Market size, estimated

$213Ka year

Peak month

December3.3× the quietest month

Top search term

bluey wrapping paper115K searches a year

Listings sell for $10.44 on average, from $5.58 to $22.54. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $10.44 that is $5K to $8K a year per listing.

Average price

$10.44under the $15 to $100 sweet spot

Price range

$5.58–$22.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

0.9%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,332 within Gift Wrap Paper. It carries 456 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#1,332in Gift Wrap Paper

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

456per listing

Listings tracked

16

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

26 months