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Bluetooth Blood Pressure Monitor

Fail

The top 5 brands take 98% of clicks, so Bluetooth Blood Pressure Monitor is a Fail.

Flapen Score
49
49 / 100
Ranks 7,059 of 14,768 Health & Household niches · on the category median
Market size
$9.1M/yr760K searches / yr
90-day growth
+4.0%search demand this quarter
Competition
65%top-5 click share · 6 brands · 47 sellers

Flapen Score

Bluetooth Blood Pressure Monitor against its category

The dotted line is the Health & Household average. Past it, Bluetooth Blood Pressure Monitor is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bluetooth Blood Pressure Monitor market on Amazon at a glance

Shoppers on Amazon United States searched for Bluetooth Blood Pressure Monitor 760K times last year and spent an estimated $9.1M. The top 5 brands take 98% of clicks. Demand peaks in May–Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 760K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9.1M a year.

Searches, last 12 months
760K
Growth, 90 days vs prior 90
+4.0%
Conversion, latest week
6.1%
Market size, estimated
$9.1Ma year
Peak month
June2.3× the quietest month
Top search term
withings140K searches a year

02 · Price

A sale here is worth $197.69.

Listings sell for $197.69 on average, from $18.24 to $448.78. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,500 to 3,000 of them. At $197.69 that is $494K to $593K a year per listing.

Average price
$197.69above the $15 to $100 sweet spot
Price range
$18.24–$448.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
2,500–3,000
Revenue per listing a year
$494K–$593K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #97 within Health Monitors. It carries 21,429 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#97in Health Monitors
Average rating
4.18 starsAmazon United States average 4.42 stars
Average reviews
21,429per listing
Listings tracked
16

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
33 months

Products

Top Bluetooth Blood Pressure Monitor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

47

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

0%

  • Brand 137%
  • Brand 231%
  • Brand 314%
  • Brand 411%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Bluetooth Blood Pressure Monitor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.3×

Search terms

Top Bluetooth Blood Pressure Monitor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • withings140K/yr
  • withings body scan90K/yr
  • omron evolv bp700041K/yr
  • withings blood pressure monitor66K/yr
  • whoop life50K/yr
  • omron evolv45K/yr
  • whoop mg44K/yr
  • garmin blood pressure monitor32K/yr
  • withings bpm connect25K/yr
  • withings body scan 29K/yr

Reviews and returns

What reviews say buyers love and hate about Bluetooth Blood Pressure Monitor

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ease Of Use”
18%of negative reviews mention “Measurement/Reading Accuracy”
3.3%of orders come back
“Inconsistent Readings”
A buyer, on “Measurement/Reading Accuracy”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Bluetooth Blood Pressure Monitor questions

Answered from the same tracked data.