Blue Tansy
MaybeProducts sell for $27.35 on average, inside the sweet spot. But demand is soft, at -3.6% this quarter, so Blue Tansy is a Maybe.
- Flapen Score
- 50 / 100Top 44% of 14,768 Health & Household niches · +1 vs the category median of 4950
- Market size
- $106K/yr84K searches / yr
- 90-day growth
- -3.6%search demand this quarter
- Competition
- 62%top-5 click share · 19 brands · 72 sellers
Flapen Score
Blue Tansy against its category
The dotted line is the Health & Household average. Past it, Blue Tansy is stronger. Inside it, weaker.
Market
The Blue Tansy market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Tansy 84K times last year and spent an estimated $106K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Feb. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 4.6% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- -3.6%
- Conversion, latest week
- 4.6%
- Market size, estimated
- $106Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- blue tansy oil31K searches a year
02 · Price
A sale here is worth $27.35.
Listings sell for $27.35 on average, from $9.05 to $79.59. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $27.35 that is $3K to $7K a year per listing.
- Average price
- $27.35inside the $15 to $100 sweet spot
- Price range
- $9.05–$79.59
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #635 within Aromatherapy. It carries 783 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 91%
- Out of stock, average day
- 7.7%
- Average rank
- #635in Aromatherapy
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 783per listing
- Listings tracked
- 23
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Blue Tansy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Plant Therapy Blue Tansy Essential Oil 2.5 mL (1/12 oz) 100% Pure and Undiluted Natural Aromatherapy for Diffuser or DIY Skincare
- Price
- $16.87
- Rating
- 4.7/5
- Reviews
- 683
- Age
- 9y ago

EUQEE Blue Tansy Essential Oil 118mL/4oz Pure Blue Tansy Oil Premium Essential Oil for Diffuser Soap Making Skin Care with Glass Dropper
- Price
- $13.67
- Rating
- 4.3/5
- Reviews
- 6,095
- Age
- 2y ago

Plant Therapy Blue Tansy Essential Oil 100% Pure Undiluted Natural Aromatherapy Therapeutic Grade 5 mL (1/6 oz)
- Price
- $25.85
- Rating
- 4.6/5
- Reviews
- 308
- Age
- 11y ago

Nature Packaged Organic Blue Tansy Essential Oil Direct from Malagassi Essential Oils - Ideal in Face Oil - Organic Blue Tansy for Candle Making and Soap Making (5 mL)
- Price
- $19.91
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 1y ago

Yellow Bird Balancing Blue Tansy Face Oil 2 oz / 59 ml Skin Glowing Serum. Collagen Support. Promotes Clear Skin Naturally. Wrinkle Blemish & Pore Minimizer. Natural Vegan Facial Moisturizer.
- Price
- $24.73
- Rating
- 4.4/5
- Reviews
- 660
- Age
- 7y ago
Trending
estimated 90-day click momentum
Nirvana Nurture Blue Tansy Essential Oil USDA Certified Organic 100% Pure Undiluted Aromatherapy Oil for Diffuser Hair & Skin Care
- Price
- $32.14
- Rating
- 4.5/5
- Reviews
- 727
- Age
- 4y ago

Pretty Farm Girl Blue Balance Serum Calming Facial Serum with Blue Tansy and Chamomile Lightweight Hydrating Formula for Redness and Irritation All Skin Types - 0.5 oz
- Price
- $21.79
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1y ago

Essences Bulgaria Organic Blue Tansy Essential Oil 0.17 Fl Oz | 5ml | Tanacetum annuum | 100% Pure | Natural | Undiluted | Therapeutic Grade | Aromatherapy | Cosmetics | Cruelty Free | Non-GMO | Vegan
- Price
- $17.05
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 10mo ago

Plant Therapy Blue Tansy Essential Oil 100% Pure Undiluted Natural Aromatherapy Therapeutic Grade 5 mL (1/6 oz)
- Price
- $25.85
- Rating
- 4.6/5
- Reviews
- 308
- Age
- 11y ago

Handmade Grass Fed Beef Tallow Balm for Face and Body Blue Tansy Oil + Organic Jojoba Chamomile and Helichrysum Natural Skin Moisturizer for Dry Sensitive Skin 2 fl oz Made in USA
- Price
- $23.41
- Rating
- 4.4/5
- Reviews
- 173
- Age
- 1y ago
Newest
by launch date
Essences Bulgaria Organic Blue Tansy Essential Oil 0.17 Fl Oz | 5ml | Tanacetum annuum | 100% Pure | Natural | Undiluted | Therapeutic Grade | Aromatherapy | Cosmetics | Cruelty Free | Non-GMO | Vegan
- Price
- $17.05
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 10mo ago

Nature Packaged Organic Blue Tansy Essential Oil Direct from Malagassi Essential Oils - Ideal in Face Oil - Organic Blue Tansy for Candle Making and Soap Making (5 mL)
- Price
- $19.91
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 1y ago

Handmade Grass Fed Beef Tallow Balm for Face and Body Blue Tansy Oil + Organic Jojoba Chamomile and Helichrysum Natural Skin Moisturizer for Dry Sensitive Skin 2 fl oz Made in USA
- Price
- $23.41
- Rating
- 4.4/5
- Reviews
- 173
- Age
- 1y ago

Pretty Farm Girl Blue Balance Serum Calming Facial Serum with Blue Tansy and Chamomile Lightweight Hydrating Formula for Redness and Irritation All Skin Types - 0.5 oz
- Price
- $21.79
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 1y ago

ANAI RUI Bakuchiol Blue Tansy Night-Repair Facial Oil Natural Retinol Alternative + Squalane Jojoba for Deep Wrinkles & Fine Lines Soothing Calm & Soothe Redness Hydrating Balancing 1 FL.OZ
- Price
- $14.37
- Rating
- 4.6/5
- Reviews
- 130
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 rising
Sellers
72
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
62%
Top 20: 97%
Open market
25%
- Plant Therapy36%
- EUQEE13%
- Nature Packaged9%
- The Yellow Bird9%
- DIME4%
- ANAI RUI4%
Demand
Blue Tansy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb · busiest ÷ quietest = 1.8×
Search terms
Top Blue Tansy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue tansy oil31K/yr
- blue tansy20K/yr
- blue tansy essential oils18K/yr
- blue tansy face oil8K/yr
- blue tansy essential oil6K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Tansy
We read the reviews and the return reasons for every product selling here.
“Very strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Tansy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









