Blue Gift Box
FailShoppers spend an estimated $52K a year here, so Blue Gift Box is a Fail.
- Flapen Score
- 48 / 100Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 4948
- Market size
- $52K/yr161K searches / yr
- 90-day growth
- +2.4%search demand this quarter
- Competition
- 29%top-5 click share · 43 brands · 52 sellers
Flapen Score
Blue Gift Box against its category
The dotted line is the Health & Household average. Past it, Blue Gift Box is stronger. Inside it, weaker.
Market
The Blue Gift Box market on Amazon at a glance
Shoppers on Amazon United States searched for Blue Gift Box 161K times last year and spent an estimated $52K. The top 5 brands take 39% of clicks. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- +2.4%
- Conversion, latest week
- 2.3%
- Market size, estimated
- $52Ka year
- Peak month
- December1.5× the quietest month
- Top search term
- blue box66K searches a year
02 · Price
A sale here is worth $13.84.
Listings sell for $13.84 on average, from $5.45 to $36.98. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $13.84 that is $0 to $1K a year per listing.
- Average price
- $13.84under the $15 to $100 sweet spot
- Price range
- $5.45–$36.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #311 within Gift Boxes. It carries 1,269 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 3.5%
- Average rank
- #311in Gift Boxes
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 1,269per listing
- Listings tracked
- 72
04 · Newcomers
2 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Blue Gift Box products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
RYDDOY Blue Gift Box 9.5x6x3 Gift box for Presents with Lids Magnetic Closure Rectangle Collapsible for Bridesmaid Proposal Box Wedding Christmas Halloween Birthday Gift Packging
- Price
- $6.55
- Rating
- 4.6/5
- Reviews
- 4,851
- Age
- 4y ago

WRAPAHOLIC 2Pcs Blue Gift Box with Satin Ribbon 8x8x4 Inches Collapsible Gift Box with Magnetic Closure for Party Wedding Gift Wrap Bridesmaid Proposal Storage
- Price
- $16.71
- Rating
- 4.6/5
- Reviews
- 900
- Age
- 4y ago

GREEN BEAN Large Gift Box with Lid for Present 13x9.7x3.4 Inches Baby Blue Magnetic Box with Ribbon Bridesmaid Proposal Luxury Gifts Box(Glossy Baby Blue)
- Price
- $14.85
- Rating
- 4.7/5
- Reviews
- 1,085
- Age
- 4y ago

Blue Gift Box 10 x 6 x 3 with Magnetic Closure Lid Gifts Boxe for Presents Bridesmaid Gifts Boxes Cute Box Birthday Gift Boxe Luxury for Gifts Packaging Magnetic Gift Box for Wrapping Gifts (Blue)
- Price
- $6.63
- Rating
- 4.6/5
- Reviews
- 1,923
- Age
- 4y ago

Hallmark Medium Gift Box with Lid and Shredded Paper Fill (Turquoise Blue 7 inch Box) for Birthdays Graduations Anniversaries Baby Showers All Occasion
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 792
- Age
- 7y ago
Trending
estimated 90-day click momentum
LFBOX Navy Blue Gift Box with Magnetic Lids 13.8x8.3x4.4 in Bridesmaid Groomsman Proposal Box Large Rectangle Storage Box 1 Pack
- Price
- $9.89
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

Hallmark Medium Gift Box with Lid and Shredded Paper Fill (Turquoise Blue 7 inch Box) for Birthdays Graduations Anniversaries Baby Showers All Occasion
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 792
- Age
- 7y ago

GREEN BEAN Large Gift Box with Lid for Present 13x9.7x3.4 Inches Baby Blue Magnetic Box with Ribbon Bridesmaid Proposal Luxury Gifts Box(Glossy Baby Blue)
- Price
- $14.85
- Rating
- 4.7/5
- Reviews
- 1,085
- Age
- 4y ago

WLUSEAXI 10pack Gift Boxes with Lids 6.5x6.5x2 Blue Gift Boxes For Presents Paper Boxes with Ribbon for Birthday Wedding Party Chocolate Candy
- Price
- $11.59
- Rating
- 4.4/5
- Reviews
- 309
- Age
- 11mo ago

HAPPY POTATO Large Easter Gift Box withLid and Ribbon 11.5x8.1x3.8 Inches Groomsman Proposal Box Magnetic Blue Gift Box for Presents (Glossy Blue)
- Price
- $9.45
- Rating
- 4.6/5
- Reviews
- 865
- Age
- 2y ago
Newest
by launch date
WLUSEAXI 10Pack Blue Gift Boxes 10.6x7.8x3.1Inch Bridesmaid Proposal Box with Ribbons Gift Boxes with Lids for Presents Mothers Day Wedding Groomsmen Proposal Birthday Party
- Price
- $17.53
- Rating
- 4.6/5
- Reviews
- 157
- Age
- 11mo ago

WLUSEAXI 10pack Gift Boxes with Lids 6.5x6.5x2 Blue Gift Boxes For Presents Paper Boxes with Ribbon for Birthday Wedding Party Chocolate Candy
- Price
- $11.59
- Rating
- 4.4/5
- Reviews
- 309
- Age
- 11mo ago

OEMVALATY Light Blue Gift Box 6x6x3 Inches Gift Boxes with Lids for Presents with Magnetic Closure and Ribbon for Wedding Storage Birthday
- Price
- $6.37
- Rating
- 4.5/5
- Reviews
- 350
- Age
- 1y ago

LFBOX Navy Blue Gift Box with Magnetic Lids 13.8x8.3x4.4 in Bridesmaid Groomsman Proposal Box Large Rectangle Storage Box 1 Pack
- Price
- $9.89
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

MALICPLUS Large Gift Box with Lid for Fathers Day 13.5x9x4.1 Inches Light Blue Bridesmaid Proposal Gift Box with Magnetic Closure for All Occasion (Glossy Blue)
- Price
- $13.74
- Rating
- 4.7/5
- Reviews
- 181
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
43 flat
Sellers
52
Est. top-5 brand share
39%
Top 20: 87%
Est. top-5 click share
29%
Top 20: 64%
Open market
55%
- ROSTELACK11%
- RYDDOY8%
- MUMUPACK7%
- WLUSEAXI7%
- GREEN BEAN6%
- WRAPAHOLIC6%
Demand
Blue Gift Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Blue Gift Box search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- blue box66K/yr
- blue gift box52K/yr
- blue gift boxes13K/yr
- blue boxes8K/yr
- gift box blue7K/yr
- light blue gift box6K/yr
- baby blue gift box5K/yr
- blue boxes for gifts4K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Gift Box
We read the reviews and the return reasons for every product selling here.
“This bag is smaller than it looks in the pictures”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Gift Box questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









