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Blue Gift Bags

Maybe

The top 5 brands take only 46% of clicks. But the products selling today already average 4.7★, so Blue Gift Bags is a Maybe.

Flapen Score
63
63 / 100
Top 6% of 14,768 Health & Household niches · +14 vs the category median of 49
Market size
$473K/yr541K searches / yr
90-day growth
+23.1%search demand this quarter
Competition
32%top-5 click share · 31 brands · 39 sellers

Flapen Score

Blue Gift Bags against its category

The dotted line is the Health & Household average. Past it, Blue Gift Bags is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Blue Gift Bags market on Amazon at a glance

Shoppers on Amazon United States searched for Blue Gift Bags 541K times last year and spent an estimated $473K. The top 5 brands take 46% of clicks. Demand peaks in May–Jun. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 6.4% of those searches ended in a purchase.

Shoppers searched for this 541K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +23.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $473K a year.

Searches, last 12 months
541K
Growth, 90 days vs prior 90
+23.1%
Conversion, latest week
6.4%
Market size, estimated
$473Ka year
Peak month
May1.8× the quietest month
Top search term
blue gift bags172K searches a year

02 · Price

A sale here is worth $13.68.

Listings sell for $13.68 on average, from $4.71 to $28.55. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $13.68 that is $3K to $7K a year per listing.

Average price
$13.68under the $15 to $100 sweet spot
Price range
$4.71–$28.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #536 within Gift Bags. It carries 1,543 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#536in Gift Bags
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
1,543per listing
Listings tracked
63

04 · Newcomers

9 of last year's 17 launches cleared the first-year sales bar.

17 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
9Amazon's first-year sales bar
Average brand age
30 months

Products

Top Blue Gift Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

31 falling

Sellers

39

Top-5 brand share

46%

Top 20: 93%

Top-5 click share

32%

Top 20: 65%

Open market

47%

  • Brand 111%
  • Brand 210%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Blue Gift Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 1.8×

Search terms

Top Blue Gift Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue gift bags172K/yr
  • blue gift bag70K/yr
  • navy blue gift bags29K/yr
  • small blue gift bags24K/yr
  • gift bags blue21K/yr
  • blue goodie bags26K/yr
  • navy gift bags22K/yr
  • royal blue gift bags22K/yr
  • gift bag blue17K/yr
  • blue party favor bags24K/yr

Reviews and returns

What reviews say buyers love and hate about Blue Gift Bags

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
30%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Very small”
A buyer, on “Size-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Blue Gift Bags questions

Answered from the same tracked data.