Blissy Sleep Mask
FailThe top 5 brands take 100% of clicks, so Blissy Sleep Mask is a Fail.
- Flapen Score
- 41 / 100Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 4941
- Market size
- $310K/yr239K searches / yr
- 90-day growth
- +6.4%search demand this quarter
- Competition
- 88%top-5 click share · 3 brands · 11 sellers
Flapen Score
Blissy Sleep Mask against its category
The dotted line is the Health & Household average. Past it, Blissy Sleep Mask is stronger. Inside it, weaker.
Market
The Blissy Sleep Mask market on Amazon at a glance
Shoppers on Amazon United States searched for Blissy Sleep Mask 239K times last year and spent an estimated $310K. All 3 brands take every click. Demand peaks in Jan–Jul–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $310K a year.
- Searches, last 12 months
- 239K
- Growth, 90 days vs prior 90
- +6.4%
- Conversion, latest week
- 7.4%
- Market size, estimated
- $310Ka year
- Peak month
- January2.1× the quietest month
- Top search term
- alaska bear sleep mask88K searches a year
02 · Price
A sale here is worth $17.54.
Listings sell for $17.54 on average, from $9.89 to $26.87. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,500 to 3,000 of them. At $17.54 that is $44K to $53K a year per listing.
- Average price
- $17.54inside the $15 to $100 sweet spot
- Price range
- $9.89–$26.87
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 2,500–3,000
- Revenue per listing a year
- $44K–$53K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #38 within Sleep & Snoring. It carries 22,381 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #38in Sleep & Snoring
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 22,381per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Blissy Sleep Mask products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Alaska Bear Sleep Mask Silk Eye Cover with Shaped Pad Machine Washable
- Price
- $9.89
- Rating
- 4.5/5
- Reviews
- 37,045
- Age
- 13y ago

Blissy Silk Sleep Mask - Eye Sleeping Mask for Women & Men for Total Blackout - 100% Pure Mulberry Silk 22 Momme 6a Fibers - Blindfold Sleep Mask Side Sleeper Eye Cover (Non Adjustable)
- Price
- $26.87
- Rating
- 4.4/5
- Reviews
- 1,164
- Age
- 3y ago

ALASKA BEAR Sleep Mask for Side Sleepers Patented Design Cup-Shaped and Extra-Soft 100 Blackout Eye Mask Shades Cover for Men and Women Home or Travel Machine Washable Black
- Price
- $17.79
- Rating
- 4.6/5
- Reviews
- 15,653
- Age
- 8y ago

Alaska Bear Mulberry Silk Sleep Mask Cool and Smooth (Original Black)
- Price
- $14.82
- Rating
- 4.7/5
- Reviews
- 3,246
- Age
- 8y ago

ALASKA BEAR Sleep Mask 2 Straps Mulberry Silk Twin Thin Elastic Bands Stay Put All Night Smooth Eye Mask Two Adjustable Head Strings and Nose Baffle
- Price
- $16.84
- Rating
- 4.5/5
- Reviews
- 5,141
- Age
- 11y ago
Trending
estimated 90-day click momentum
Blissy Silk Sleep Mask - Eye Sleeping Mask for Women & Men for Total Blackout - 100% Pure Mulberry Silk 22 Momme 6a Fibers - Blindfold Sleep Mask Side Sleeper Eye Cover (Champagne)
- Price
- $26.49
- Rating
- 4.4/5
- Reviews
- 1,164
- Age
- 2y ago

Alaska Bear Sleep Mask Silk Eye Cover with Shaped Pad Machine Washable
- Price
- $9.89
- Rating
- 4.5/5
- Reviews
- 37,045
- Age
- 13y ago

MZOO Luxury Sleep Eye Mask for Side Sleeper Men Women Zero Eye Pressure 3D Sleeping Mask Light Blocking Patented Design Night Blindfold Soft Eye Shade Cover for Travel Black
- Price
- $14.44
- Rating
- 4.6/5
- Reviews
- 99,984
- Age
- 7y ago

ALASKA BEAR Sleep Mask Memory Foam Contoured Eye Cups for Women and Men Soft 3D Blackout Eye Mask for Sleeping No Pressure on Eyelids and Eyelashes Protection Earplugs Set Black
- Price
- $13.16
- Rating
- 4.6/5
- Reviews
- 15,653
- Age
- 8y ago

ALASKA BEAR Sleep Mask for Side Sleepers Patented Design Cup-Shaped and Extra-Soft 100 Blackout Eye Mask Shades Cover for Men and Women Home or Travel Machine Washable Black
- Price
- $17.79
- Rating
- 4.6/5
- Reviews
- 15,653
- Age
- 8y ago
Newest
by launch date
Blissy Silk Sleep Mask - Eye Sleeping Mask for Women & Men for Total Blackout - 100% Pure Mulberry Silk 22 Momme 6a Fibers - Blindfold Sleep Mask Side Sleeper Eye Cover (Champagne)
- Price
- $26.49
- Rating
- 4.4/5
- Reviews
- 1,164
- Age
- 2y ago

Blissy Silk Sleep Mask - Eye Sleeping Mask for Women & Men for Total Blackout - 100% Pure Mulberry Silk 22 Momme 6a Fibers - Blindfold Sleep Mask Side Sleeper Eye Cover (Non Adjustable)
- Price
- $26.87
- Rating
- 4.4/5
- Reviews
- 1,164
- Age
- 3y ago

MZOO Luxury Sleep Eye Mask for Side Sleeper Men Women Zero Eye Pressure 3D Sleeping Mask Light Blocking Patented Design Night Blindfold Soft Eye Shade Cover for Travel Black
- Price
- $14.44
- Rating
- 4.6/5
- Reviews
- 99,984
- Age
- 7y ago

ALASKA BEAR Sleep Mask for Side Sleepers Patented Design Cup-Shaped and Extra-Soft 100 Blackout Eye Mask Shades Cover for Men and Women Home or Travel Machine Washable Black
- Price
- $17.79
- Rating
- 4.6/5
- Reviews
- 15,653
- Age
- 8y ago

Alaska Bear Mulberry Silk Sleep Mask Cool and Smooth (Original Black)
- Price
- $14.82
- Rating
- 4.7/5
- Reviews
- 3,246
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 88% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
11
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
88%
Top 20: 100%
Open market
0%
- ALASKA BEAR73%
- BLISSY23%
- MZOO4%
Demand
Blissy Sleep Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jul, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Blissy Sleep Mask search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- alaska bear sleep mask88K/yr
- blissy eye mask19K/yr
- blissy sleep mask36K/yr
- alaska bear silk sleep mask8K/yr
- silk sleep mask with eye cups9K/yr
- alaska bear natural silk sleep mask8K/yr
- alaska bear9K/yr
- silk contoured sleep mask6K/yr
- mulberry silk eye sleeping mask6K/yr
- sleep mask alaska bear5K/yr
Reviews and returns
What reviews say buyers love and hate about Blissy Sleep Mask
We read the reviews and the return reasons for every product selling here.
“irritated my sleep”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blissy Sleep Mask questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









