Blazara Lighter
FailDemand is soft, at -68.1% this quarter, so Blazara Lighter is a Fail.
- Flapen Score
- 37 / 100Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 4937
- Market size
- $27K/yr173K searches / yr
- 90-day growth
- -68.1%search demand this quarter
- Competition
- 83%top-5 click share · 9 brands · 13 sellers
Flapen Score
Blazara Lighter against its category
The dotted line is the Health & Household average. Past it, Blazara Lighter is stronger. Inside it, weaker.
Market
The Blazara Lighter market on Amazon at a glance
Shoppers on Amazon United States searched for Blazara Lighter 173K times last year and spent an estimated $27K. The top 5 brands take 87% of clicks. Flapen scores it 37 out of 100, a Fail.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -68.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 173K
- Growth, 90 days vs prior 90
- -68.1%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $27Ka year
- Top search term
- blazara plasma lighter47K searches a year
02 · Price
A sale here is worth $25.04.
Listings sell for $25.04 on average, from $15.78 to $46.81. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $25.04 that is $3K to $6K a year per listing.
- Average price
- $25.04inside the $15 to $100 sweet spot
- Price range
- $15.78–$46.81
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,052 within Lighters & Matches. It carries 2,581 reviews at 3.78 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 60%
- Out of stock, average day
- 0.0%
- Average rank
- #2,052in Lighters & Matches
- Average rating
- 3.78 starsAmazon United States average 4.42 stars
- Average reviews
- 2,581per listing
- Listings tracked
- 10
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Blazara Lighter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.
Brands
9 rising
Sellers
13
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
10%
- Brand 153%
- Brand 212%
- Brand 311%
- Brand 46%
- Brand 54%
- Brand 64%
- Open — no brand owns it (3 brands, 10%)
Demand
Blazara Lighter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 153.2× · 8 of 12 months tracked
Search terms
Top Blazara Lighter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blazara plasma lighter47K/yr
- blazara27K/yr
- blazer lighter6K/yr
- blazara lighter69K/yr
- blazara plasma torch3K/yr
- blazara torch9K/yr
- blazara electric lighter10K/yr
- blazara torch lighter3K/yr
Reviews and returns
What reviews say buyers love and hate about Blazara Lighter
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blazara Lighter questions
Answered from the same tracked data.









