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Black Straws

Fail

Prices span $4.05–$14.65, mostly outside the sweet spot, so Black Straws is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$138K/yr163K searches / yr
90-day growth
+24.7%search demand this quarter
Competition
65%top-5 click share · 17 brands · 45 sellers

Flapen Score

Black Straws against its category

The dotted line is the Health & Household average. Past it, Black Straws is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Straws market on Amazon at a glance

Shoppers on Amazon United States searched for Black Straws 163K times last year and spent an estimated $138K. The top 5 brands take 67% of clicks. Demand peaks in Oct. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 10.6% of those searches ended in a purchase.

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved +24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.

Searches, last 12 months
163K
Growth, 90 days vs prior 90
+24.7%
Conversion, latest week
10.6%
Market size, estimated
$138Ka year
Peak month
October2.4× the quietest month
Top search term
black straws104K searches a year

02 · Price

A sale here is worth $8.05.

Listings sell for $8.05 on average, from $4.05 to $14.65. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $8.05 that is $6K to $8K a year per listing.

Average price
$8.05under the $15 to $100 sweet spot
Price range
$4.05–$14.65
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$6K–$8K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #85 within Disposable Drinkware. It carries 1,600 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#85in Disposable Drinkware
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,600per listing
Listings tracked
20

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Black Straws products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

45

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

26%

  • Brand 125%
  • Brand 216%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 67%

Demand

Black Straws search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct · busiest ÷ quietest = 2.4×

Search terms

Top Black Straws search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • black straws104K/yr
  • black plastic straws16K/yr
  • black straws plastic20K/yr
  • black straw8K/yr
  • straws black6K/yr
  • black drinking straws5K/yr
  • black disposable straws4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Straws

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
41%of negative reviews mention “Size-Overall”
1.2%of orders come back
“Shorter than I thought”
A buyer, on “Size-Overall”41% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Straws questions

Answered from the same tracked data.