Black Seed Oil
PassBlack Seed Oil scores 67 out of 100, a Pass. Shoppers spend an estimated $8.5M a year here, demand is soft, at -18.0% this quarter, and an estimated 0.0% of orders come back.
- Flapen Score
- 67 / 100Top 3% of 14,768 Health & Household niches · +18 vs the category median of 4967
- Market size
- $8.5M/yr4.9M searches / yr
- 90-day growth
- -18.0%search demand this quarter
- Competition
- 41%top-5 click share · 25 brands · 572 sellers
Flapen Score
Black Seed Oil against its category
The dotted line is the Health & Household average. Past it, Black Seed Oil is stronger. Inside it, weaker.
Market
The Black Seed Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Black Seed Oil 4.9M times last year and spent an estimated $8.5M. The top 5 brands take 63% of clicks. Demand peaks in Jan–Apr. Flapen scores it 67 out of 100, a Pass.
01 · Demand
An estimated 7.6% of those searches ended in a purchase.
Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8.5M a year.
- Searches, last 12 months
- 4.9M
- Growth, 90 days vs prior 90
- -18.0%
- Conversion, latest week
- 7.6%
- Market size, estimated
- $8.5Ma year
- Peak month
- April1.6× the quietest month
- Top search term
- black seed oil3.1M searches a year
02 · Price
A sale here is worth $22.87.
Listings sell for $22.87 on average, from $8.90 to $49.15. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 8,000 to 10,000 of them. At $22.87 that is $183K to $229K a year per listing.
- Average price
- $22.87inside the $15 to $100 sweet spot
- Price range
- $8.90–$49.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- $183K–$229K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within Essential Fatty Acids. It carries 11,917 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #84in Essential Fatty Acids
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 11,917per listing
- Listings tracked
- 38
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Black Seed Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Amazing Herbs Premium Liquid Black Seed Oil - Cold Pressed with Nigella & Sativa Aids in Digestive Health Omegas 3 6 & 9 Immune Support Brain Function Non GMO for Men and Women - 8 Fl Oz
- Price
- $30.60
- Rating
- 4.6/5
- Reviews
- 40,967
- Age
- 22y ago

Dr. Berg Black Seed Oil Organic Cold Pressed Pure Nigella Sativa Black Cumin Oil USDA Organic Halal Vegan for Hair Skin Immune Support Unrefined Liquid 4 oz Glass Bottle
- Price
- $24.03
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6mo ago

Black Seed Oil - 120 Softgel Capsules Skin Health (Non-GMO & Vegan) Cold-Pressed Nigella Sativa Producing Pure Black Cumin Seed Oil with Vitamin E - 500mg Each 1000mg Per 2 Capsule Serving
- Price
- $21.22
- Rating
- 4.5/5
- Reviews
- 53,219
- Age
- 9y ago

Zhou Organic Black Seed Oil - Black Cumin Seed Oil Cold Pressed Nigella Sativa Pure Unrefined Blackseed Liquid Premium Supplement for Health with Thymoquinone Omega 3 6 9 - 8 Fl Oz (Pack of 1)
- Price
- $19.47
- Rating
- 4.5/5
- Reviews
- 33,290
- Age
- 8y ago

Amazing Herbs Premium Black Seed Oil - Cold Pressed Nigella Sativa Aids in Digestive Health Immune Support Brain Function Joint Mobility Gluten Free Non GMO - 1 Fl Oz
- Price
- $8.94
- Rating
- 4.6/5
- Reviews
- 40,967
- Age
- 21y ago
Trending
estimated 90-day click momentum
Dr. Berg Black Seed Oil Organic Cold Pressed Pure Nigella Sativa Black Cumin Oil USDA Organic Halal Vegan for Hair Skin Immune Support Unrefined Liquid 4 oz Glass Bottle
- Price
- $24.03
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6mo ago

Resilia Oil Of Oregano Softgels with Black Seed Oil - 60 Softgels
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 8mo ago

Black Seed Oil Softgels | 5% Thymoquinone - TQ-Advanced | High Potency - 500 mg per Capsule - 15:1 Concentrate from Nigella Sativa Extract Raw Form Vegan Formula Glass Bottle (60 Softgels)
- Price
- $25.15
- Rating
- 4.4/5
- Reviews
- 2,837
- Age
- 5y ago

USDA Organic Black Seed Oil Liquid (16 fl oz) Premium Cold-Pressed Nigella Sativa Producing Pure Black Cumin Seed Oil - Antioxidant Supplement - Vegan Gluten-Free & Non-GMO (No Pills or Capsules)
- Price
- $33.83
- Rating
- 4.5/5
- Reviews
- 2,602
- Age
- 2y ago

Gaia Herbs Black Seed Oil - Cold-Pressed Capsules with Nigella Seed Traditionally Used for Lung Respiratory & Antioxidant Support* - Herbal Supplement - 60 Vegan Liquid Phyto-Caps (30 Servings)
- Price
- $29.91
- Rating
- 4.6/5
- Reviews
- 480
- Age
- 5y ago
Newest
by launch date
Dr. Berg Black Seed Oil Organic Cold Pressed Pure Nigella Sativa Black Cumin Oil USDA Organic Halal Vegan for Hair Skin Immune Support Unrefined Liquid 4 oz Glass Bottle
- Price
- $24.03
- Rating
- 4.7/5
- Reviews
- 540
- Age
- 6mo ago

Resilia Oil Of Oregano Softgels with Black Seed Oil - 60 Softgels
- Price
- $28.23
- Rating
- 4.3/5
- Reviews
- 11,500
- Age
- 8mo ago

Micro Ingredients Black Seed Oil Softgels 3 000mg 240 Count | 2-in-1 Formula with Oil of Oregano Carvacrol & Thymoquinone | Plant Based Non-GMO
- Price
- $28.04
- Rating
- 4.7/5
- Reviews
- 820
- Age
- 1y ago

Black Seed Oil Organic Cold Pressed Unrefined Glass Bottle | USDA Certified Organic Black Cumin Seed Oil | High Thymoquinone Omega 3 6 9 | for Immune Support Joints Digestion Hair & Skin | 8 Fl oz
- Price
- $16.68
- Rating
- 4.5/5
- Reviews
- 956
- Age
- 1y ago

Organics Ocean Better Black Seed Oil Cold Pressed - Pure Nigella Sativa Oil for Immune Support - 5% Thymoquinone - Support Memory Vitality and Cellular Health
- Price
- $33.99
- Rating
- 4.4/5
- Reviews
- 784
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 falling
Sellers
572
Est. top-5 brand share
63%
Top 20: 97%
Est. top-5 click share
41%
Top 20: 84%
Open market
30%
- Amazing Herbs21%
- Healths Harmony18%
- Dr. Berg Nutritionals10%
- ZHOU8%
- PRIME NATURAL7%
- Maju Superfoods6%
Demand
Black Seed Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Apr · busiest ÷ quietest = 1.6×
Search terms
Top Black Seed Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black seed oil3.1M/yr
- black seed oil organic cold pressed604K/yr
- black cumin seed oil261K/yr
- organic black seed oil159K/yr
- blackseed oil94K/yr
- black seed oil organic104K/yr
- blackseed oil organic cold pressed unrefined glass bottle70K/yr
- black seed oil liquid60K/yr
- cold pressed black seed oil54K/yr
- aceite de comino negro organico51K/yr
Reviews and returns
What reviews say buyers love and hate about Black Seed Oil
We read the reviews and the return reasons for every product selling here.
“Gross taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Seed Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









