Black Diffuser

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

-4.2%

Conversion, latest week

2.5%

Market size, estimated

$61Ka year

Peak month

December1.7× the quietest month

Top search term

black diffuser37K searches a year

Listings sell for $23.98 on average, from $7.66 to $92.30. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.98 that is $0 to $2K a year per listing.

Average price

$23.98inside the $15 to $100 sweet spot

Price range

$7.66–$92.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #175 within Aromatherapy. It carries 7,004 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

10.5%

Average rank

#175in Aromatherapy

Average rating

4.25 starsAmazon United States average 4.42 stars

Average reviews

7,004per listing

Listings tracked

44

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

7Amazon's first-year sales bar

Average brand age

33 months