Black Box
FailDemand is soft, at -12.9% this quarter, so Black Box is a Fail.
- Flapen Score
- 44 / 100Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 4944
- Market size
- $251K/yr609K searches / yr
- 90-day growth
- -12.9%search demand this quarter
- Competition
- 56%top-5 click share · 16 brands · 23 sellers
Flapen Score
Black Box against its category
The dotted line is the Health & Household average. Past it, Black Box is stronger. Inside it, weaker.
Market
The Black Box market on Amazon at a glance
Shoppers on Amazon United States searched for Black Box 609K times last year and spent an estimated $251K. The top 5 brands take 65% of clicks. Demand peaks in Jan. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $251K a year.
- Searches, last 12 months
- 609K
- Growth, 90 days vs prior 90
- -12.9%
- Conversion, latest week
- 3.0%
- Market size, estimated
- $251Ka year
- Peak month
- January2.0× the quietest month
- Top search term
- black box149K searches a year
02 · Price
A sale here is worth $13.75.
Listings sell for $13.75 on average, from $5.72 to $37.43. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $13.75 that is $14K to $17K a year per listing.
- Average price
- $13.75under the $15 to $100 sweet spot
- Price range
- $5.72–$37.43
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $14K–$17K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Gift Boxes. It carries 2,425 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #56in Gift Boxes
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 2,425per listing
- Listings tracked
- 24
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Black Box products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
RYDDOY Black Gift Box 9.5x6x3 Gift boxes for Presents with Lids Magnetic Closure Rectangle Collapsible for Groomsman Proposal Box Wedding Christmas Halloween Birthday Gift Packging
- Price
- $5.72
- Rating
- 4.6/5
- Reviews
- 4,851
- Age
- 4y ago

LIFELUM Gift Box 13.5x10x4 Large Gifts Box with Magnetic Lids Black Gift Boxes for Birthday Christmas Wedding gifts Contains Card Ribbon Filler
- Price
- $10.46
- Rating
- 4.6/5
- Reviews
- 2,999
- Age
- 4y ago

LFBOX Black Gift Box with Magnetic Lids 13.8x8.3x4.4 in Large Bridesmaid Groomsman Proposal Boxes 1 Pack Collapsible Rectangle Storage Box
- Price
- $10.07
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

DaiJoob Gift Box with Lid for Presents 10.5x7.5x3.1 Inches with Ribbon and Magnetic Closure(1-Pack) (Black)
- Price
- $7.72
- Rating
- 4.7/5
- Reviews
- 3,080
- Age
- 4y ago

YUEFANBOX Black Gift Boxes with Lids 8x8x4 inches 10 Pack Easy Assemble Bulk Boxes with Bottom Stickers for Groomsmen Proposals Wedding Favors Birthdays & Christmas
- Price
- $12.85
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 1y ago
Trending
estimated 90-day click momentum
PSHVYM Gift Boxes with Lids 11.5x7.8x3 In Black Gift Box for Presents Magnetic Closure for T-Shirts Gloves Scarves Books Baby Clothes Robes Clothing Gift Wrap Contains Card Ribbon
- Price
- $6.83
- Rating
- 4.7/5
- Reviews
- 1,305
- Age
- 3y ago

Rempry 12x9x4 Black Shipping Boxes 20 Pack Large Cardboard Mailer Boxes for Small Business Shipping Packaging
- Price
- $37.43
- Rating
- 4.6/5
- Reviews
- 1,241
- Age
- 3y ago

Rsgift Empty gift box Small Black 9.7x7.2x3.3 Inch Gift Boxes with Lid Groomsmen Graduation decorative boxes with lids Halloween Christmas Valentines Day gifts for women
- Price
- $6.02
- Rating
- 4.6/5
- Reviews
- 3,383
- Age
- 5y ago

LFBOX Black Gift Box with Magnetic Lids 13.8x8.3x4.4 in Large Bridesmaid Groomsman Proposal Boxes Rectangle Storage Box 5 Pack
- Price
- $34.20
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

Hallmark Medium Gift Box with Lid and Shredded Paper Fill (Black 7 inch Box) for Weddings Graduations Birthdays Fathers Day Groomsmen Gifts All Occasion
- Price
- $8.82
- Rating
- 4.7/5
- Reviews
- 16,510
- Age
- 7y ago
Newest
by launch date
YUEFANBOX Black Gift Boxes with Lids 8x8x4 inches 10 Pack Easy Assemble Bulk Boxes with Bottom Stickers for Groomsmen Proposals Wedding Favors Birthdays & Christmas
- Price
- $12.85
- Rating
- 4.6/5
- Reviews
- 773
- Age
- 1y ago

LFBOX Black Gift Box with Magnetic Lids 13.8x8.3x4.4 in Large Bridesmaid Groomsman Proposal Boxes 1 Pack Collapsible Rectangle Storage Box
- Price
- $10.07
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

LFBOX Black Gift Box with Magnetic Lids 13.8x8.3x4.4 in Large Bridesmaid Groomsman Proposal Boxes Rectangle Storage Box 5 Pack
- Price
- $34.20
- Rating
- 4.7/5
- Reviews
- 560
- Age
- 1y ago

YINUOYOUJIA Large Gift Box 16.5x13x5.5 inches Black Gift Boxes with Lids for Presents Birthday Valentines Day Mothers Day Christmas Anniversary
- Price
- $20.76
- Rating
- 4.5/5
- Reviews
- 395
- Age
- 2y ago

WLUSEAXI 12Pack Black Gift Boxes with Lids 129.83.1 Inch Groomsmen Proposal Box Luxury Black Gift Box with Ribbon for Bridesmaid Box Graduation Christmas Wedding Birthday Party
- Price
- $20.31
- Rating
- 4.4/5
- Reviews
- 467
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
23
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 94%
Open market
29%
- RYDDOY31%
- LFBOX12%
- LIFELUM9%
- DaiJoob7%
- Mcfleet7%
- Hallmark6%
Demand
Black Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 2.0×
Search terms
Top Black Box search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black box149K/yr
- black gift box176K/yr
- black boxes for gifts62K/yr
- black boxes45K/yr
- black gift boxes50K/yr
- small black gift box17K/yr
- caja negra para regalo de hombre11K/yr
- black box with lid16K/yr
- cajas negras para regalos11K/yr
- small black box13K/yr
Reviews and returns
What reviews say buyers love and hate about Black Box
We read the reviews and the return reasons for every product selling here.
“Not too sturdy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Box questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









