Black and White Ribbon

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

6.3%

Market size, estimated

$99Ka year

Peak month

November4.6× the quietest month

Top search term

black and white ribbon81K searches a year

Listings sell for $9.71 on average, from $4.09 to $18.28. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $9.71 that is $971 to $2K a year per listing.

Average price

$9.71under the $15 to $100 sweet spot

Price range

$4.09–$18.28

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$971–$2K

Returns

3.3%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #1,007 within Gift Wrap Ribbons. It carries 345 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

8.6%

Average rank

#1,007in Gift Wrap Ribbons

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

345per listing

Listings tracked

50

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months