Black and Gold Napkins

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

-3.2%

Conversion, latest week

8.5%

Market size, estimated

$102Ka year

Peak month

January1.5× the quietest month

Top search term

black and gold napkins53K searches a year

Listings sell for $13.19 on average, from $5.91 to $28.27. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $13.19 that is $1K to $3K a year per listing.

Average price

$13.19under the $15 to $100 sweet spot

Price range

$5.91–$28.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #474 within Disposable Napkins. It carries 509 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#474in Disposable Napkins

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

509per listing

Listings tracked

36

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months