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Bissell Floor Scrubber

Fail

Prices span $36.45–$518.13, mostly outside the sweet spot, so Bissell Floor Scrubber is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$705K/yr155K searches / yr
90-day growth
+1.7%search demand this quarter
Competition
65%top-5 click share · 10 brands · 34 sellers

Flapen Score

Bissell Floor Scrubber against its category

The dotted line is the Health & Household average. Past it, Bissell Floor Scrubber is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bissell Floor Scrubber market on Amazon at a glance

Shoppers on Amazon United States searched for Bissell Floor Scrubber 155K times last year and spent an estimated $705K. The top 5 brands take 92% of clicks. Demand peaks in May–Jun–Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $705K a year.

Searches, last 12 months
155K
Growth, 90 days vs prior 90
+1.7%
Conversion, latest week
3.0%
Market size, estimated
$705Ka year
Peak month
August4.0× the quietest month
Top search term
oreck orbiter28K searches a year

02 · Price

A sale here is worth $152.06.

Listings sell for $152.06 on average, from $36.45 to $518.13. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $152.06 that is $38K to $76K a year per listing.

Average price
$152.06above the $15 to $100 sweet spot
Price range
$36.45–$518.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$38K–$76K
Returns
3.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #131 within Brushes. It carries 6,712 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#131in Brushes
Average rating
4.31 starsAmazon United States average 4.42 stars
Average reviews
6,712per listing
Listings tracked
20

04 · Newcomers

8 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
8Amazon's first-year sales bar
Average brand age
32 months

Products

Top Bissell Floor Scrubber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 flat

Sellers

34

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

5%

  • Brand 128%
  • Brand 227%
  • Brand 327%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (4 brands, 5%)

Demand

Bissell Floor Scrubber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Aug · busiest ÷ quietest = 4.0×

Search terms

Top Bissell Floor Scrubber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oreck orbiter28K/yr
  • tile cleaner machine29K/yr
  • leebein electric spin scrubber24K/yr
  • bissell spinwave smartsteam17K/yr
  • electric floor cleaner15K/yr
  • hardwood cleaner machine5K/yr
  • tile floor cleaning machines5K/yr
  • oreck floor scrubber6K/yr
  • orbiter4K/yr
  • bissell spinwave steam mop3K/yr

Reviews and returns

What reviews say buyers love and hate about Bissell Floor Scrubber

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Ease Of Cleaning”
14%of negative reviews mention “Durability”
3.9%of orders come back
“Broke after first use”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Bissell Floor Scrubber questions

Answered from the same tracked data.