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Bismuth Subsalicylate

Fail

The top 5 brands take 94% of clicks, so Bismuth Subsalicylate is a Fail.

Flapen Score
41
41 / 100
Ranks 11,806 of 14,768 Health & Household niches · −8 vs the category median of 49
Market size
$152K/yr117K searches / yr
90-day growth
+0.4%search demand this quarter
Competition
69%top-5 click share · 8 brands · 121 sellers

Flapen Score

Bismuth Subsalicylate against its category

The dotted line is the Health & Household average. Past it, Bismuth Subsalicylate is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bismuth Subsalicylate market on Amazon at a glance

Shoppers on Amazon United States searched for Bismuth Subsalicylate 117K times last year and spent an estimated $152K. The top 5 brands take 94% of clicks. Demand peaks in Sep. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $152K a year.

Searches, last 12 months
117K
Growth, 90 days vs prior 90
+0.4%
Conversion, latest week
11.2%
Market size, estimated
$152Ka year
Peak month
September1.6× the quietest month
Top search term
bismuth subsalicylate59K searches a year

02 · Price

A sale here is worth $11.59.

Listings sell for $11.59 on average, from $5.20 to $23.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $11.59 that is $9K to $12K a year per listing.

Average price
$11.59under the $15 to $100 sweet spot
Price range
$5.20–$23.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$12K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #201 within Digestion & Nausea. It carries 4,549 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.9%
Average rank
#201in Digestion & Nausea
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
4,549per listing
Listings tracked
18

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
71 months

Products

Top Bismuth Subsalicylate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

121

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

3%

  • Brand 136%
  • Brand 226%
  • Brand 324%
  • Brand 45%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (2 brands, 3%)

Demand

Bismuth Subsalicylate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.6×

Search terms

Top Bismuth Subsalicylate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bismuth subsalicylate59K/yr
  • bismuth subsalicylate tablets24K/yr
  • bismuth tablets11K/yr
  • bismuth chewables7K/yr
  • pink bismuth4K/yr
  • pepto bismol generic4K/yr
  • generic pepto bismol tablets4K/yr
  • pink bismuth tablets3K/yr
  • bismuth subsalicylate caplets2K/yr

Reviews and returns

What reviews say buyers love and hate about Bismuth Subsalicylate

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Acid Regulator/Stomach Ache Relief”
10%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Horrible taste”
A buyer, on “Taste-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Bismuth Subsalicylate questions

Answered from the same tracked data.