Biotin with Keratin

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.6% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months

48K

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

10.6%

Market size, estimated

$97Ka year

Peak month

October1.7× the quietest month

Top search term

biotin and keratin supplements14K searches a year

Listings sell for $19.10 on average, from $8.00 to $49.31. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $19.10 that is $5K to $10K a year per listing.

Average price

$19.10inside the $15 to $100 sweet spot

Price range

$8.00–$49.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

0.0%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #371 within Hyaluronic Acid. It carries 12,479 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#371in Hyaluronic Acid

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

12,479per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

66 months