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Best Kids Shoes for Flat Feet

Fail

Shoppers spend an estimated $57K a year here, so Best Kids Shoes for Flat Feet is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$57K/yr139K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
29%top-5 click share · 21 brands · 27 sellers

Flapen Score

Best Kids Shoes for Flat Feet against its category

The dotted line is the Health & Household average. Past it, Best Kids Shoes for Flat Feet is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Best Kids Shoes for Flat Feet market on Amazon at a glance

Shoppers on Amazon United States searched for Best Kids Shoes for Flat Feet 139K times last year and spent an estimated $57K. The top 5 brands take 65% of clicks. Demand peaks in Aug–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
2.1%
Market size, estimated
$57Ka year
Peak month
August2.5× the quietest month
Top search term
kids arch support shoe insert17K searches a year

02 · Price

A sale here is worth $19.92.

Listings sell for $19.92 on average, from $7.19 to $43.96. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $19.92 that is $0 to $2K a year per listing.

Average price
$19.92inside the $15 to $100 sweet spot
Price range
$7.19–$43.96
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
5.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #428 within Foot Health. It carries 2,066 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
3.7%
Average rank
#428in Foot Health
Average rating
4.34 starsAmazon United States average 4.42 stars
Average reviews
2,066per listing
Listings tracked
58

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Best Kids Shoes for Flat Feet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

21 falling

Sellers

27

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

29%

Top 20: 67%

Open market

28%

  • Brand 120%
  • Brand 217%
  • Brand 311%
  • Brand 49%
  • Brand 58%
  • Brand 66%

Demand

Best Kids Shoes for Flat Feet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.5×

Search terms

Top Best Kids Shoes for Flat Feet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids arch support shoe insert17K/yr
  • kids arch support10K/yr
  • plantillas ortopdicas para nios10K/yr
  • kids insoles for flat feet13K/yr
  • arch support for kids9K/yr
  • kids orthotics5K/yr
  • flat feet insoles for kids7K/yr
  • flat foot corrector for kids5K/yr
  • flat foot insoles for kids6K/yr
  • kids orthotic inserts9K/yr

Reviews and returns

What reviews say buyers love and hate about Best Kids Shoes for Flat Feet

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Comfort-Overall”
15%of negative reviews mention “Pain Relief-Overall”
5.7%of orders come back
“Hurt my feet”
A buyer, on “Pain Relief-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Best Kids Shoes for Flat Feet questions

Answered from the same tracked data.