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Berberine

Pass

Berberine scores 73 out of 100, a Pass. Shoppers spend an estimated $25.6M a year here, demand is soft, at -1.2% this quarter, and an estimated 0.0% of orders come back.

Flapen Score
73
73 / 100
Top 1% of 14,768 Health & Household niches · +24 vs the category median of 49
Market size
$25.6M/yr12.2M searches / yr
90-day growth
-1.2%search demand this quarter
Competition
37%top-5 click share · 40 brands · 94 sellers

Flapen Score

Berberine against its category

The dotted line is the Health & Household average. Past it, Berberine is stronger. Inside it, weaker.

73Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Berberine market on Amazon at a glance

Shoppers on Amazon United States searched for Berberine 12.2M times last year and spent an estimated $25.6M. The top 5 brands take 40% of clicks. Flapen scores it 73 out of 100, a Pass.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 12.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25.6M a year.

Searches, last 12 months
12.2M
Growth, 90 days vs prior 90
-1.2%
Conversion, latest week
7.9%
Market size, estimated
$25.6Ma year
Peak month
May1.6× the quietest month
Top search term
berberine6.1M searches a year

02 · Price

A sale here is worth $26.57.

Listings sell for $26.57 on average, from $9.65 to $50.40. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 20,000 to 25,000 of them. At $26.57 that is $531K to $664K a year per listing.

Average price
$26.57inside the $15 to $100 sweet spot
Price range
$9.65–$50.40
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1,000,000 or moreAmazon's top range
Units per listing a year
20,000–25,000
Revenue per listing a year
$531K–$664K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #170 within Cinnamon. It carries 2,931 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#170in Cinnamon
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
2,931per listing
Listings tracked
47

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
36 months

Products

Top Berberine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

40 rising

Sellers

94

Top-5 brand share

40%

Top 20: 83%

Top-5 click share

37%

Top 20: 78%

Open market

53%

  • Brand 110%
  • Brand 29%
  • Brand 37%
  • Brand 47%
  • Brand 57%
  • Brand 67%

Demand

Berberine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

350K250KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Berberine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • berberine6.1M/yr
  • berberine supplement2.9M/yr
  • berberine with ceylon cinnamon808K/yr
  • berberine weight loss765K/yr
  • berberina320K/yr
  • berberine hcl 500mg173K/yr
  • berberine 500mg313K/yr
  • berberina para bajar de peso106K/yr
  • berberine hcl104K/yr
  • berberina 1 500mg para reducir el azucar en la sangre92K/yr

Reviews and returns

What reviews say buyers love and hate about Berberine

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Functionality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Did not work”
A buyer, on “Functionality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Berberine questions

Answered from the same tracked data.