Bentonite
FailThe top 5 brands take 100% of clicks, so Bentonite is a Fail.
- Flapen Score
- 45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 4945
- Market size
- $172K/yr54K searches / yr
- 90-day growth
- -15.5%search demand this quarter
- Competition
- 95%top-5 click share · 2 brands · 45 sellers
Flapen Score
Bentonite against its category
The dotted line is the Health & Household average. Past it, Bentonite is stronger. Inside it, weaker.
Market
The Bentonite market on Amazon at a glance
Shoppers on Amazon United States searched for Bentonite 54K times last year and spent an estimated $172K. All 2 brands take every click. Demand peaks in Mar. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $172K a year.
- Searches, last 12 months
- 54K
- Growth, 90 days vs prior 90
- -15.5%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $172Ka year
- Peak month
- March2.1× the quietest month
- Top search term
- sonnes 7 detoxification14K searches a year
02 · Price
A sale here is worth $34.12.
Listings sell for $34.12 on average, from $23.58 to $60.58. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At $34.12 that is $17K to $26K a year per listing.
- Average price
- $34.12inside the $15 to $100 sweet spot
- Price range
- $23.58–$60.58
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $17K–$26K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,210 within Weight Loss. It carries 773 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,210in Weight Loss
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 773per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Bentonite products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
45
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
95%
Top 20: 100%
Open market
0%
- Brand 184%
- Brand 216%
- Open — no brand owns it (0%)
Demand
Bentonite search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.1×
Search terms
Top Bentonite search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sonnes 7 detoxification14K/yr
- bentonite clay liquid8K/yr
- great plains bentonite detox4K/yr
- liquid bentonite clay5K/yr
- sonne5K/yr
- great plains bentonite detox liquid7K/yr
- bentonite liquid2K/yr
- sonne 72K/yr
- liquid bentonite clay food grade2K/yr
- sonnes 72K/yr
Reviews and returns
What reviews say buyers love and hate about Bentonite
We read the reviews and the return reasons for every product selling here.
“taste is mild”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bentonite questions
Answered from the same tracked data.









