bendy straws
Skip itPrices mostly outside the sweet spot ($1.88–$10.12) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible17.3%search→purchase rate — share of searches ending in a sale
Market size
Good$362K$362K/yr · 320K searches
Growth
Okay+11.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,348.14avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$6.52avg listing price — sweet spot $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand
Competition
Bad92%top-5 click share — a locked-up shelf
Price range
Bad$1.88–$10.12cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, bendy straws is a $362K/yr Amazon United States market (320K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 42/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
bendy straws market data
- Units sold / yr
- 60K–80K
- avg 8,000–10,000/product
- Revenue / yr
- $391K–$522K
- units × avg price
- Conversion rate
- 17.3%
- Avg BSR
- #19
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 0.0%
- Avg brand age
- 53 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 falling
Sellers
12
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Amazon Basics61%
- SONGNASS16%
- Blue Sky8%
- Muslish7%
- Zmaxqii4%
- Rovexin4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top bendy straws search terms
- bendy straws109K/yr
- flexible straws44K/yr
- bendable straws45K/yr
- bendy straws disposable22K/yr
- flexible straws disposable18K/yr
- flex straws12K/yr
- drinking straws bendable13K/yr
- bendy straw7K/yr
- plastic bendy straws7K/yr
- straws bendable5K/yr
Top bendy straws products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 7 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.884.7★8,059 rev
SONGNASS 100PCS Flexible Plastic Straws Colorful Disposable Bendy Party Fancy Straws12.8inch Extra Long Straws Party Decorations
SONGNASS$9.734.7★5,093 rev
Flexible Plastic Straws Disposable Vibrant & Colorful Assortment Bendy Stylish Drinking Straws for Every Occasion & Party Decoration 175 Count
Blue Sky$3.804.2★1,668 rev
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.414.6★641 rev
![[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks](https://m.media-amazon.com/images/I/41WdNorIGIL.jpg)
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.874.3★914 rev
Newest
by launch dateAmazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.888,059 rev
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.41641 rev
100 PCS Colorful Plastic Disposable Bendable Drinking 12.8inch Long Straws for Home Use Milk Juice Drinks Party Decorations
Rovexin$7.81459 rev
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.87914 rev
Flexible Plastic Straws Disposable Vibrant & Colorful Assortment Bendy Stylish Drinking Straws for Every Occasion & Party Decoration 175 Count
Blue Sky$3.801,668 rev
Trending
90-day click momentum100 PCS Colorful Plastic Disposable Bendable Drinking 12.8inch Long Straws for Home Use Milk Juice Drinks Party Decorations
Rovexin$7.814.6★
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.874.3★
Zmaxqii 300 Pcs Colorful Flexible Plastic Straws BPA-Free Disposable Bendy Straws 10.2 Long and 0.23 Diameter
Zmaxqii$10.124.7★
Amazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.884.7★
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.414.6★
What buyers say about bendy straws
What buyers praise and complain about, mined from review topics.What buyers love
“Great value”
“Good quality straws”
“Colors are bright and pretty”
“Just as advertised”
“Great length”
“Flexible straws”
“Very durable”
“came in handy”
“They arent flimsy”
“Works well”
What buyers complain about
“Too short”
“A little thinner than l thought they'd be”
“Poor Quality Control”
“Very flimsy”
“They are leakproff”
“Too thin”
“Cheap”
“Uneasy to drink anything”
“they break easily”
“The bendy option doesn't work right either”
Top return reasons
Common questions
- Is bendy straws profitable to sell on Amazon United States?
- The niche generates $362K/yr across 7 tracked products. 90-day search growth is +11.1%. Flapen's verdict: Skip it (42/100).
- How competitive is the bendy straws niche?
- 6 brands and 12 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in bendy straws?
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 0.3%.
- When does demand for bendy straws peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the bendy straws niche?
- Listings span $1.88–$10.12; the average listing price is $6.52 (sweet spot $15–$100). The average incumbent carries 3,348 reviews — the moat a new listing must climb.