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Bendy Straws

Fail

Prices span $1.88–$10.12, mostly outside the sweet spot, so Bendy Straws is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$362K/yr320K searches / yr
90-day growth
+11.1%search demand this quarter
Competition
92%top-5 click share · 6 brands · 12 sellers

Flapen Score

Bendy Straws against its category

The dotted line is the Health & Household average. Past it, Bendy Straws is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bendy Straws market on Amazon at a glance

Shoppers on Amazon United States searched for Bendy Straws 320K times last year and spent an estimated $362K. The top 5 brands take 96% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 17.3% of those searches ended in a purchase.

Shoppers searched for this 320K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 17.3% of those searches ended in a purchase. Searches in the last 90 days moved +11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $362K a year.

Searches, last 12 months
320K
Growth, 90 days vs prior 90
+11.1%
Conversion, latest week
17.3%
Market size, estimated
$362Ka year
Peak month
May1.3× the quietest month
Top search term
bendy straws109K searches a year

02 · Price

A sale here is worth $6.52.

Listings sell for $6.52 on average, from $1.88 to $10.12. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 8,000 to 10,000 of them. At $6.52 that is $52K to $65K a year per listing.

Average price
$6.52under the $15 to $100 sweet spot
Price range
$1.88–$10.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
8,000–10,000
Revenue per listing a year
$52K–$65K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Disposable Drinkware. It carries 3,348 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#19in Disposable Drinkware
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
3,348per listing
Listings tracked
7

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Bendy Straws products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

12

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Brand 161%
  • Brand 216%
  • Brand 38%
  • Brand 47%
  • Brand 54%
  • Brand 64%

Demand

Bendy Straws search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Bendy Straws search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bendy straws109K/yr
  • flexible straws44K/yr
  • bendable straws45K/yr
  • bendy straws disposable22K/yr
  • flexible straws disposable18K/yr
  • flex straws12K/yr
  • drinking straws bendable13K/yr
  • bendy straw7K/yr
  • plastic bendy straws7K/yr
  • straws bendable5K/yr

Reviews and returns

What reviews say buyers love and hate about Bendy Straws

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
35%of negative reviews mention “Size-Overall”
0.3%of orders come back
“Too short”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Bendy Straws questions

Answered from the same tracked data.