bendable straws
Skip itPrices mostly outside the sweet spot ($1.88–$10.12) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Incredible16.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$203K$203K/yr · 183K searches
Growth
Okay+8.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad4,506.5avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$6.82avg listing price — sweet spot $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad89%top-5 click share — a locked-up shelf
Price range
Bad$1.88–$10.12cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, bendable straws is a $203K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 40/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
bendable straws market data
- Units sold / yr
- 30K–40K
- avg 4,000–5,000/product
- Revenue / yr
- $205K–$273K
- units × avg price
- Conversion rate
- 16.2%
- Avg BSR
- #18
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 51 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
13
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
3%
- Amazon Basics61%
- SONGNASS16%
- Blue Sky7%
- Muslish5%
- CVNDKN4%
- Rovexin4%
- Open — no brand owns it (1 brand, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Top bendable straws search terms
- flexible straws44K/yr
- bendable straws45K/yr
- flexible straws disposable18K/yr
- bendable straws for elderly9K/yr
- flex straws12K/yr
- drinking straws bendable13K/yr
- straws bendable5K/yr
- flexible drinking straws5K/yr
- bending straws5K/yr
- plastic straws bendable4K/yr
Top bendable straws products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.884.7★8,059 rev
SONGNASS 100PCS Flexible Plastic Straws Colorful Disposable Bendy Party Fancy Straws12.8inch Extra Long Straws Party Decorations
SONGNASS$9.734.7★5,093 rev
Flexible Plastic Straws Disposable Vibrant & Colorful Assortment Bendy Stylish Drinking Straws for Every Occasion & Party Decoration 175 Count
Blue Sky$3.804.2★1,668 rev
![[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks](https://m.media-amazon.com/images/I/41WdNorIGIL.jpg)
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.874.3★914 rev
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.414.6★641 rev
Newest
by launch dateAmazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.888,059 rev
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.41641 rev
100 PCS Colorful Plastic Disposable Bendable Drinking 12.8inch Long Straws for Home Use Milk Juice Drinks Party Decorations
Rovexin$7.81459 rev
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.87914 rev
Flexible Plastic Straws Disposable Vibrant & Colorful Assortment Bendy Stylish Drinking Straws for Every Occasion & Party Decoration 175 Count
Blue Sky$3.801,668 rev
Trending
90-day click momentum100 PCS Colorful Plastic Disposable Bendable Drinking 12.8inch Long Straws for Home Use Milk Juice Drinks Party Decorations
Rovexin$7.814.6★
200 Pcs Colorful Plastic Long Flexible Straws.(0.23 diameter and 10.2 long)
CVNDKN$8.914.7★
[200 Pack] 8.5 High Flexible Plastic Straws Bendable Disposable Drinking Straws -Striped Assorted Colors for Home Use Milk Juice Drinks
SONGNASS$7.874.3★
Amazon Basics Disposable Striped Plastic Flex Straws BPA Free Food-Safe 7.5 Long Assorted Colors 100 Count
Amazon Basics$1.884.7★
100 PCS Flexible Bendy Plastic Straws 12.8 Extra Long Colorful Disposable Straws for Party Decorations Fits 60 oz Tumblers & Large Cups
Muslish$4.414.6★
What buyers say about bendable straws
What buyers praise and complain about, mined from review topics.What buyers love
“Great value”
“Good quality straws”
“Colors are bright and pretty”
“Just as advertised”
“Great length”
“Flexible straws”
“Very durable”
“came in handy”
“They arent flimsy”
“Works well”
What buyers complain about
“Too short”
“A little thinner than l thought they'd be”
“Poor Quality Control”
“Flimsy”
“They are leakproff”
“Too thin”
“Uneasy to drink anything”
“Cheap”
“they break easily”
“Holes in flexible part”
Top return reasons
Common questions
- Is bendable straws profitable to sell on Amazon United States?
- The niche generates $203K/yr across 8 tracked products. 90-day search growth is +8.7%. Flapen's verdict: Skip it (40/100).
- How competitive is the bendable straws niche?
- 7 brands and 13 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in bendable straws?
- Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 0.3%.
- When does demand for bendable straws peak?
- Demand is steady year-round — the busiest month runs 1.2× the quietest.
- What does it cost to enter the bendable straws niche?
- Listings span $1.88–$10.12; the average listing price is $6.82 (sweet spot $15–$100). The average incumbent carries 4,507 reviews — the moat a new listing must climb.