Is beef liver capsules profitable to sell on Amazon United States?

The niche generates $4.1M/yr across 15 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Worth a look (56/100).

How competitive is the beef liver capsules niche?

10 brands and 17 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in beef liver capsules?

Top complaints mined from reviews: Value For Money, Dosage, Side Effects. The return rate is 0.0%.

When does demand for beef liver capsules peak?

Demand peaks in Jan; the busiest month runs 1.5× the quietest.

What does it cost to enter the beef liver capsules niche?

Listings span $9.23–$64.22; the average listing price is $30.40 (sweet spot $15–$100). The average incumbent carries 4,086 reviews — the moat a new listing must climb.

beef liver capsules

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Incredible$4.1M

$4.1M/yr · 1.6M searches

Avg price

Incredible$30.40

avg listing price — sweet spot $15–$100

Price range

Great$9.23–$64.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.6%

search→purchase rate — share of searches ending in a sale

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,086.33

avg incumbent reviews — the moat a new listing must climb

Competition

Bad73%

top-5 click share — a locked-up shelf

Growth

Bad-8.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, beef liver capsules is a $4.1M/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Jan. Verdict: Worth a look — 56/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

beef liver capsules market data

Units sold / yr: 125K–150K; avg 10,000–12,500/product
Revenue / yr: $3.8M–$4.6M; units × avg price
Conversion rate: 8.6%
Avg BSR: #34
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 1.9%
Avg brand age: 59 months
Avg seller age: 139 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

12%

Ancestral Supplements49%
Wholesome Wellness16%
Carlyle8%
Lonvera6%
Nutricost5%
Horbäach4%
Open — no brand owns it (4 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -8.0% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 1.5×

Open Trend

Top beef liver capsules search terms

beef liver capsules442K/yr -7.3%9.0% conv.
beef liver310K/yr -4.4%4.5% conv.
ancestral supplements292K/yr -17.0%3.9% conv.
grass fed beef liver103K/yr -12.4%8.0% conv.
beef liver supplement103K/yr -14.0%6.4% conv.
ancestral supplements beef liver47K/yr +30.6%10.9% conv.
grassfed beef liver supplement44K/yr -1.6%10.1% conv.
beef liver supplements for women39K/yr -29.7%4.2% conv.
desiccated beef liver capsules20K/yr +26.2%8.3% conv.
grass fed beef liver capsules32K/yr -33.7%8.7% conv.

All search terms

Top beef liver capsules products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ancestral Supplements Beef Liver Support Capsules Iron & Energy 180 Ct

Ancestral Supplements$36.134.6★20,466 rev

Wholesome Wellness Grass Fed Desiccated Beef Liver Capsules (180 Pills 750mg Each) - Natural Iron Vitamin A B12 for Energy - Raised Undefatted in New Zealand Without Hormones or Chemicals

Wholesome Wellness$28.314.6★9,731 rev

Carlyle Grass Fed Beef Liver Capsules | 4500mg | 250 Count

Carlyle$23.814.6★2,543 rev

Lonvera Grass Fed Beef Liver Capsules for Women and Men 3000mg Freeze Dried Desiccated Organs Nutrient Source for Joints Bones Hair Skin Nails & Daily Energy 120 Pasture-Raised Capsules

Lonvera$38.874.4★923 rev

Ancestral Supplements Grass Fed Beef Organ Supplement Supports Whole Body Wellness with Proprietary Blend of Liver Heart Kidney Pancreas Spleen Freeze-Dried Beef Non-GMO 180 Capsules

Ancestral Supplements$45.424.6★13,695 rev

Newest

by launch date

Bloomeo Grass-Fed Beef Liver Capsules | 240 Count 750mg Each | Whole Food Source of 30+ Bioavailable Nutrients: Vitamin A B12 Folate Heme Iron Zinc for Energy Immunity Skin | USA-Made & Lab Tested

Bloomeo$24.15128 rev

6mo ago

Horbach Grass Fed Beef Liver | 4500mg | 60 Capsules

Horbäach$9.23905 rev

7mo ago

Lonvera Grass Fed Beef Liver Capsules for Women and Men 3000mg Freeze Dried Desiccated Organs Nutrient Source for Joints Bones Hair Skin Nails & Daily Energy 120 Pasture-Raised Capsules

Lonvera$38.87923 rev

2y ago

Grass Fed Beef Liver Capsules (1 000mg of Grass Fed Desiccated Beef Liver per Serving 180 Capsules 3 Month Supply) Supplement for Digestion Immune Health Energy and Wellness by Double Wood

Double Wood Supplements$19.781,079 rev

3y ago

Horbach Grass Fed Beef Liver 4500mg 90 Capsules

Horbäach$9.97905 rev

3y ago

What buyers say about beef liver capsules

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Good, clean product”

Energy Level13%

“Energy boost”

Vitamin7%

“Best supplement you can buy”

Nutritional Content6%

“I love the protein powder too”

Value For Money4%

“Great value”

Iron3%

“Good iron supplements”

Efficiency3%

“This is quite effective for me so far”

Regulates Digestion3%

“Solid quality and easy on digestion”

Advertised Vs Actual Product2%

“As advertised”

Hormonal Balance2%

“I really think they helped balance out my wacked hormones”

What buyers complain about

Value For Money9%

“Not Worth The Price”

Dosage9%

“I didnt read the building up the dosage part of the instructions”

Side Effects6%

“Only negative effects received”

Smell4%

“Smells”

Taste-Overall3%

“No obvious taste”

Acid Regulator/Stomach Ache Relief3%

“Stomach craps”

Vitamin3%

“Stopped the B vitamins due to the fact that not ALL B's are in them”

Allergies3%

“Allergic reaction”

Functionality-Overall3%

“nothing works right”

Iron3%

“nothing has worked to bring my iron levels to normal”

Top return reasons

Acid Regulator/Stomach Ache Relief40%

Fever Relief20%

Ingredients-Overall20%

Heart Health20%

Common questions

Is beef liver capsules profitable to sell on Amazon United States?: The niche generates $4.1M/yr across 15 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -8.0%. Flapen's verdict: Worth a look (56/100).
How competitive is the beef liver capsules niche?: 10 brands and 17 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in beef liver capsules?: Top complaints mined from reviews: Value For Money, Dosage, Side Effects. The return rate is 0.0%.
When does demand for beef liver capsules peak?: Demand peaks in Jan; the busiest month runs 1.5× the quietest.
What does it cost to enter the beef liver capsules niche?: Listings span $9.23–$64.22; the average listing price is $30.40 (sweet spot $15–$100). The average incumbent carries 4,086 reviews — the moat a new listing must climb.