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Bee Plates

Maybe

The top 5 brands take only 35% of clicks. But shoppers spend an estimated $31K a year here, so Bee Plates is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$31K/yr43K searches / yr
90-day growth
+8.2%search demand this quarter
Competition
27%top-5 click share · 42 brands · 55 sellers

Flapen Score

Bee Plates against its category

The dotted line is the Health & Household average. Past it, Bee Plates is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bee Plates market on Amazon at a glance

Shoppers on Amazon United States searched for Bee Plates 43K times last year and spent an estimated $31K. The top 5 brands take 35% of clicks. Demand peaks in Apr–May. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months
43K
Growth, 90 days vs prior 90
+8.2%
Conversion, latest week
3.3%
Market size, estimated
$31Ka year
Peak month
May2.6× the quietest month
Top search term
bee plates21K searches a year

02 · Price

A sale here is worth $22.17.

Listings sell for $22.17 on average, from $5.95 to $63.21. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $22.17 that is $0 to $2K a year per listing.

Average price
$22.17inside the $15 to $100 sweet spot
Price range
$5.95–$63.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #2,208 within Disposable Plates, Bowls & Cutlery. It carries 232 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
98%
Out of stock, average day
10.4%
Average rank
#2,208in Disposable Plates, Bowls & Cutlery
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
232per listing
Listings tracked
62

04 · Newcomers

1 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Bee Plates products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

42 falling

Sellers

55

Top-5 brand share

35%

Top 20: 82%

Top-5 click share

27%

Top 20: 68%

Open market

60%

  • Brand 18%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Bee Plates search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.6×

Search terms

Top Bee Plates search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bee plates21K/yr
  • bee paper plates7K/yr
  • honeycomb plates4K/yr
  • bee party plates4K/yr
  • bumble bee plates3K/yr
  • bee plate3K/yr
  • bee plates and napkins party supplies920/yr

Reviews and returns

What reviews say buyers love and hate about Bee Plates

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Value For Money”
2.8%of orders come back
“Very little value, over-priced”
A buyer, on “Value For Money”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bee Plates questions

Answered from the same tracked data.