Bed Bath
FailThe top 5 products take 100% of clicks, so Bed Bath is a Fail.
- Flapen Score
- 42 / 100Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 4942
- Market size
- $99K/yr18K searches / yr
- 90-day growth
- +12.9%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 5 sellers
Flapen Score
Bed Bath against its category
The dotted line is the Health & Household average. Past it, Bed Bath is stronger. Inside it, weaker.
Market
The Bed Bath market on Amazon at a glance
Shoppers on Amazon United States searched for Bed Bath 18K times last year and spent an estimated $99K. One brand takes every click. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 18.4% of those searches ended in a purchase.
Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 18.4% of those searches ended in a purchase. Searches in the last 90 days moved +12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $99K a year.
- Searches, last 12 months
- 18K
- Growth, 90 days vs prior 90
- +12.9%
- Conversion, latest week
- 18.4%
- Market size, estimated
- $99Ka year
- Peak month
- August3.2× the quietest month
- Top search term
- nurture bathing wipes12K searches a year
02 · Price
A sale here is worth $29.45.
Listings sell for $29.45 on average, from $20.40 to $45.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 750 to 1,000 of them. At $29.45 that is $22K to $29K a year per listing.
- Average price
- $29.45inside the $15 to $100 sweet spot
- Price range
- $20.40–$45.01
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $22K–$29K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #14 within Bathroom Safety, Aids & Accessories. It carries 11,552 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #14in Bathroom Safety, Aids & Accessories
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 11,552per listing
- Listings tracked
- 5
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 61 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 61 months
Products
Top Bed Bath products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 14, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 120 Pack
- Price
- $45.01
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 6y ago

Nurture XL Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 48 wipes
- Price
- $20.40
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 8y ago

Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 40 Pack
- Price
- $25.19
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 3y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 64 wipes
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe Waterless Cleansing for sensitive skin Disposable Adult Body Bath Wet Wipe for Disabled Bedridden (Pack of 40 (individually wrapped))
- Price
- $31.84
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago
Trending
estimated 90-day click momentum
Nurture XL Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 48 wipes
- Price
- $20.40
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 8y ago

Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 120 Pack
- Price
- $45.01
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 6y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe Waterless Cleansing for sensitive skin Disposable Adult Body Bath Wet Wipe for Disabled Bedridden (Pack of 40 (individually wrapped))
- Price
- $31.84
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago

Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 40 Pack
- Price
- $25.19
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 3y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 64 wipes
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago
Newest
by launch date
Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 40 Pack
- Price
- $25.19
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 3y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe Waterless Cleansing for sensitive skin Disposable Adult Body Bath Wet Wipe for Disabled Bedridden (Pack of 40 (individually wrapped))
- Price
- $31.84
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago

Nurture XL Ultra Thick Body Wipes No Rinse Adult Bathing Cloths 120 Pack
- Price
- $45.01
- Rating
- 4.8/5
- Reviews
- 11,922
- Age
- 6y ago

Nurture Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 64 wipes
- Price
- $24.80
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 6y ago

Nurture XL Rinse Free Bathing Wipes for Adults w/Aloe | Waterless Cleansing for sensitive skin | Disposable Adult Body Bath Wet Wipe for Disabled Bedridden | 48 wipes
- Price
- $20.40
- Rating
- 4.6/5
- Reviews
- 11,305
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 falling
Sellers
5
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- Nurture Valley100%
- Open — no brand owns it (0%)
Demand
Bed Bath search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 3.2×
Reviews and returns
What reviews say buyers love and hate about Bed Bath
We read the reviews and the return reasons for every product selling here.
“Too dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bed Bath questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









