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Bausch and Lomb Contact Solution

Fail

The top 5 brands take 100% of clicks, so Bausch and Lomb Contact Solution is a Fail.

Flapen Score
48
48 / 100
Ranks 7,720 of 14,768 Health & Household niches · −1 vs the category median of 49
Market size
$2.6M/yr1.0M searches / yr
90-day growth
+4.0%search demand this quarter
Competition
73%top-5 click share · 3 brands · 71 sellers

Flapen Score

Bausch and Lomb Contact Solution against its category

The dotted line is the Health & Household average. Past it, Bausch and Lomb Contact Solution is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bausch and Lomb Contact Solution market on Amazon at a glance

Shoppers on Amazon United States searched for Bausch and Lomb Contact Solution 1.0M times last year and spent an estimated $2.6M. All 3 brands take every click. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 20.9% of those searches ended in a purchase.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.6M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
+4.0%
Conversion, latest week
20.9%
Market size, estimated
$2.6Ma year
Peak month
June4.9× the quietest month
Top search term
biotrue contact solution288K searches a year

02 · Price

A sale here is worth $11.77.

Listings sell for $11.77 on average, from $3.42 to $19.14. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 15,000 to 20,000 of them. At $11.77 that is $177K to $235K a year per listing.

Average price
$11.77under the $15 to $100 sweet spot
Price range
$3.42–$19.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
200K–250K
Units per listing a year
15,000–20,000
Revenue per listing a year
$177K–$235K
Returns
0.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Vision. It carries 13,179 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#36in Vision
Average rating
4.76 starsAmazon United States average 4.42 stars
Average reviews
13,179per listing
Listings tracked
13

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Bausch and Lomb Contact Solution products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

71

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

0%

  • Brand 181%
  • Brand 216%
  • Brand 34%

Demand

Bausch and Lomb Contact Solution search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 4.9×

Search terms

Top Bausch and Lomb Contact Solution search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • biotrue contact solution288K/yr
  • biotrue163K/yr
  • bio true lens solution176K/yr
  • renu contact lens solution100K/yr
  • bausch and lomb contact solution66K/yr
  • bio true51K/yr
  • renu53K/yr
  • bio true hydration plus35K/yr
  • contact solution biotrue16K/yr
  • biotrue contact lens solution10K/yr

Reviews and returns

What reviews say buyers love and hate about Bausch and Lomb Contact Solution

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Eye-Hygiene”
13%of negative reviews mention “Ease Of Use”
0.2%of orders come back
“More difficult to squeeze”
A buyer, on “Ease Of Use”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bausch and Lomb Contact Solution questions

Answered from the same tracked data.