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Battery Toothbrush for Adults

Maybe

An estimated 0.4% of orders come back. But the top 5 brands take 100% of clicks, so Battery Toothbrush for Adults is a Maybe.

Flapen Score
50
50 / 100
Top 44% of 14,768 Health & Household niches · +1 vs the category median of 49
Market size
$534K/yr260K searches / yr
90-day growth
-6.9%search demand this quarter
Competition
62%top-5 click share · 4 brands · 123 sellers

Flapen Score

Battery Toothbrush for Adults against its category

The dotted line is the Health & Household average. Past it, Battery Toothbrush for Adults is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Battery Toothbrush for Adults market on Amazon at a glance

Shoppers on Amazon United States searched for Battery Toothbrush for Adults 260K times last year and spent an estimated $534K. All 4 brands take every click. Demand peaks in Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 14.1% of those searches ended in a purchase.

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.1% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $534K a year.

Searches, last 12 months
260K
Growth, 90 days vs prior 90
-6.9%
Conversion, latest week
14.1%
Market size, estimated
$534Ka year
Peak month
November1.6× the quietest month
Top search term
oral b battery toothbrush71K searches a year

02 · Price

A sale here is worth $14.54.

Listings sell for $14.54 on average, from $7.78 to $38.11. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $14.54 that is $15K to $18K a year per listing.

Average price
$14.54under the $15 to $100 sweet spot
Price range
$7.78–$38.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
1,000–1,250
Revenue per listing a year
$15K–$18K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #53 within Toothbrushes & Accessories. It carries 6,074 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
94%
Out of stock, average day
3.7%
Average rank
#53in Toothbrushes & Accessories
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
6,074per listing
Listings tracked
18

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Battery Toothbrush for Adults products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

123

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 213%
  • Brand 37%
  • Brand 45%
  • Open — no brand owns it (0%)

Demand

Battery Toothbrush for Adults search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Black Friday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.6×

Search terms

Top Battery Toothbrush for Adults search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • oral b battery toothbrush71K/yr
  • oral b battery toothbrush for adults41K/yr
  • disposable electric toothbrush22K/yr
  • toothbrush vibrating17K/yr
  • electric toothbrush disposable15K/yr
  • oral b travel toothbrush11K/yr
  • battery toothbrush for adults soft9K/yr
  • oral b battery operated toothbrush13K/yr
  • oral b electric toothbrush battery8K/yr
  • oral b battery powered toothbrush9K/yr

Reviews and returns

What reviews say buyers love and hate about Battery Toothbrush for Adults

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Value For Money”
21%of negative reviews mention “Battery Life”
0.4%of orders come back
“Battery died quickly”
A buyer, on “Battery Life”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Battery Toothbrush for Adults questions

Answered from the same tracked data.