Battery Toothbrush

Shoppers searched for this 596K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

596K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

13.8%

Market size, estimated

$1.3Ma year

Peak month

November1.4× the quietest month

Top search term

vibrating toothbrush79K searches a year

Listings sell for $15.47 on average, from $6.57 to $38.11. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At $15.47 that is $31K to $39K a year per listing.

Average price

$15.47inside the $15 to $100 sweet spot

Price range

$6.57–$38.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

$31K–$39K

Returns

1.0%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #92 within Toothbrushes & Accessories. It carries 9,968 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

88%

Out of stock, average day

2.8%

Average rank

#92in Toothbrushes & Accessories

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

9,968per listing

Listings tracked

24

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months