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Basket Stuffer

Fail

Demand is soft, at -90.7% this quarter, so Basket Stuffer is a Fail.

Flapen Score
37
37 / 100
Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 49
Market size
$20K/yr49K searches / yr
90-day growth
-90.7%search demand this quarter
Competition
56%top-5 click share · 14 brands · 32 sellers

Flapen Score

Basket Stuffer against its category

The dotted line is the Health & Household average. Past it, Basket Stuffer is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Basket Stuffer market on Amazon at a glance

Shoppers on Amazon United States searched for Basket Stuffer 49K times last year and spent an estimated $20K. The top 5 brands take 65% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -90.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $20K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-90.7%
Conversion, latest week
5.0%
Market size, estimated
$20Ka year
Top search term
easter clearance sale10K searches a year

02 · Price

A sale here is worth $8.28.

Listings sell for $8.28 on average, from $3.72 to $13.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $8.28 that is $0 to $828 a year per listing.

Average price
$8.28under the $15 to $100 sweet spot
Price range
$3.72–$13.88
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$828
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,669 within Gift Wrap Crinkle & Filler Paper. It carries 2,773 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#1,669in Gift Wrap Crinkle & Filler Paper
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
2,773per listing
Listings tracked
16

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Basket Stuffer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$6K$8K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

32

Est. top-5 brand share

65%

Top 20: 100%

Est. top-5 click share

56%

Top 20: 100%

Open market

30%

  • Unboxme Gifts25%
  • Corlcol15%
  • Sukh12%
  • JKGIFTS7%
  • Litmitfu5%
  • ZKDOO5%

Demand

Basket Stuffer search demand

Weekly searches over the year. Pick a range.

5K3KApr '26Apr '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Basket Stuffer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • easter clearance sale10K/yr
  • basket stuffer10K/yr
  • easter egg basket stuffers7K/yr
  • easter under 5 dollars7K/yr
  • easter basket supplies4K/yr
  • easter basket stuffers under 5 dollars6K/yr
  • inexpensive easter basket stuffers3K/yr
  • easter basket stuffers cheap2K/yr
  • easter basket stuffers under $101K/yr

FAQ

Common Basket Stuffer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data