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Barebells Soft Protein Bar

Maybe

An estimated 0.0% of orders come back. But the top 5 brands take 98% of clicks, so Barebells Soft Protein Bar is a Maybe.

Flapen Score
55
55 / 100
Top 24% of 14,768 Health & Household niches · +6 vs the category median of 49
Market size
$297K/yr155K searches / yr
90-day growth
+4.6%search demand this quarter
Competition
62%top-5 click share · 6 brands · 67 sellers

Flapen Score

Barebells Soft Protein Bar against its category

The dotted line is the Health & Household average. Past it, Barebells Soft Protein Bar is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barebells Soft Protein Bar market on Amazon at a glance

Shoppers on Amazon United States searched for Barebells Soft Protein Bar 155K times last year and spent an estimated $297K. The top 5 brands take 98% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 155K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $297K a year.

Searches, last 12 months
155K
Growth, 90 days vs prior 90
+4.6%
Conversion, latest week
5.9%
Market size, estimated
$297Ka year
Top search term
barebells protein bar peanut butter38K searches a year

02 · Price

A sale here is worth $32.34.

Listings sell for $32.34 on average, from $8.62 to $64.06. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $32.34 that is $24K to $32K a year per listing.

Average price
$32.34inside the $15 to $100 sweet spot
Price range
$8.62–$64.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$24K–$32K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 22% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #339 within Nutrition Bars & Drinks. It carries 1,954 reviews at 4.08 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
22%
Out of stock, average day
4.5%
Average rank
#339in Nutrition Bars & Drinks
Average rating
4.08 starsAmazon United States average 4.42 stars
Average reviews
1,954per listing
Listings tracked
18

04 · Newcomers

5 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
5Amazon's first-year sales bar
Average brand age
76 months

Products

Top Barebells Soft Protein Bar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 rising

Sellers

67

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Brand 175%
  • Brand 28%
  • Brand 38%
  • Brand 44%
  • Brand 52%
  • Brand 62%

Demand

Barebells Soft Protein Bar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '25Spike '26OctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr, May, Jun · busiest ÷ quietest = 6.1× · 9 of 12 months tracked

Search terms

Top Barebells Soft Protein Bar search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barebells protein bar peanut butter38K/yr
  • barebells protein bar salty peanut26K/yr
  • barebells peanut butter15K/yr
  • barbell protein bar peanut butter12K/yr
  • barebells salty peanut10K/yr
  • barebells peanut butter protein bar10K/yr
  • salty peanut barebells protein bar9K/yr
  • barbell protein bar salty peanut6K/yr
  • barebells salty peanut protein bar7K/yr
  • peanut butter barebells protein bar4K/yr

Reviews and returns

What reviews say buyers love and hate about Barebells Soft Protein Bar

We read the reviews and the return reasons for every product selling here.

36%of positive reviews mention “Taste-Overall”
17%of negative reviews mention “Value For Money”
<0.1%of orders come back, a rate Amazon rounds to zero
“too expensive”
A buyer, on “Value For Money”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Barebells Soft Protein Bar questions

Answered from the same tracked data.