Barbie Wrapping Paper
FailPrices span $5.92–$16.38, mostly outside the sweet spot, so Barbie Wrapping Paper is a Fail.
- Flapen Score
- 40 / 100Ranks 12,248 of 14,768 Health & Household niches · −9 vs the category median of 4940
- Market size
- $65K/yr76K searches / yr
- 90-day growth
- +4.9%search demand this quarter
- Competition
- 69%top-5 click share · 10 brands · 13 sellers
Flapen Score
Barbie Wrapping Paper against its category
The dotted line is the Health & Household average. Past it, Barbie Wrapping Paper is stronger. Inside it, weaker.
Market
The Barbie Wrapping Paper market on Amazon at a glance
Shoppers on Amazon United States searched for Barbie Wrapping Paper 76K times last year and spent an estimated $65K. The top 5 brands take 85% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 7.5% of those searches ended in a purchase.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- +4.9%
- Conversion, latest week
- 7.5%
- Market size, estimated
- $65Ka year
- Peak month
- December3.0× the quietest month
- Top search term
- barbie wrapping paper55K searches a year
02 · Price
A sale here is worth $11.28.
Listings sell for $11.28 on average, from $5.92 to $16.38. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $11.28 that is $3K to $6K a year per listing.
- Average price
- $11.28under the $15 to $100 sweet spot
- Price range
- $5.92–$16.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 1.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #818 within Gift Wrap Paper. It carries 513 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 6.1%
- Average rank
- #818in Gift Wrap Paper
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 513per listing
- Listings tracked
- 15
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 26 months
Products
Top Barbie Wrapping Paper products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 15, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Vnaaem Reversible Girl Princess Wrapping Paper Roll for Girls Women - Pink Birthday Gift Wrap with stars Plaid for Holiday Baby Shower Wedding Bridal Shower DIY Craft Party - 17 in x 20 ft(Total 28.5sq.ft)
- Price
- $10.74
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 1y ago

Hallmark Pink and Blue Barbie Wrapping Paper Rolls (3 Rolls: 60 Sq. Ft. Total) for Birthdays Kids Teens Galentines Day Mothers Day Bridal Showers
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 1y ago

American Greetings 75 sq. ft. Reversible Barbie Wrapping Paper for Birthdays and All Occasions Stars Polka Dots and Stripes (1 Roll 30 in. x 30 ft.)
- Price
- $14.05
- Rating
- 4.7/5
- Reviews
- 127
- Age
- 2y ago

Barbie Girls Cat Eye Sunglasses and Handled Hard Case Set (Pink)
- Price
- $15.31
- Rating
- 4.8/5
- Reviews
- 1,048
- Age
- 5y ago

Vnaaem 3D Effect Girl Birthday Wrapping Paper 8 Pc Pink Princess Design Gift Wrap Paper for Girls Birthday DIY Craft Party Wedding Baby Shower Holiday 19.6 X27.8Inch
- Price
- $9.72
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 2y ago
Trending
estimated 90-day click momentum
Vnaaem Reversible Princess Wrapping Paper Roll for Girls Women - Pink Birthday Girl Gift Wrap with Stars Lip Radio & Leopard Design for Birthday Christmas Holiday Party Supplies(Total 28.5sq.ft)
- Price
- $9.88
- Rating
- 4.5/5
- Reviews
- 81
- Age
- 3mo ago

Barbie Girls Cat Eye Sunglasses and Handled Hard Case Set (Pink)
- Price
- $15.31
- Rating
- 4.8/5
- Reviews
- 1,048
- Age
- 5y ago

WRAPAHOLIC Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Metallic Holographic Star Wrapping Paper for Birthday Wedding Baby Shower Bridal Shower Christmas
- Price
- $8.42
- Rating
- 4.7/5
- Reviews
- 481
- Age
- 1y ago

Hallmark Pink and Blue Barbie Wrapping Paper Rolls (3 Rolls: 60 Sq. Ft. Total) for Birthdays Kids Teens Galentines Day Mothers Day Bridal Showers
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 1y ago

Vnaaem Reversible Girl Princess Wrapping Paper Roll for Girls Women - Pink Birthday Gift Wrap with stars Plaid for Holiday Baby Shower Wedding Bridal Shower DIY Craft Party - 17 in x 20 ft(Total 28.5sq.ft)
- Price
- $10.74
- Rating
- 4.6/5
- Reviews
- 90
- Age
- 1y ago
Newest
by launch date
Vnaaem Reversible Princess Wrapping Paper Roll for Girls Women - Pink Birthday Girl Gift Wrap with Stars Lip Radio & Leopard Design for Birthday Christmas Holiday Party Supplies(Total 28.5sq.ft)
- Price
- $9.88
- Rating
- 4.5/5
- Reviews
- 81
- Age
- 3mo ago

Vnaaem 3D Effect Girl Princess Wrapping Paper Roll for Girls Women - Pink Girl Birthday Design Gift Wrap Sheets for Holiday Baby Shower Wedding Bridal Shower DIY Craft Party(Total 28.5sq.ft)
- Price
- $9.58
- Rating
- 4.9/5
- Reviews
- 38
- Age
- 11mo ago

Danilo Promotions LTD Barbie Wrapping Paper 2 Sheet 2 Tags Birthday Gift Wrap
- Price
- $7.13
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 11mo ago

WRAPAHOLIC Pink Wrapping Paper Roll - Mini Roll - 17 Inch x 16.5 Feet - Metallic Holographic Star Wrapping Paper for Birthday Wedding Baby Shower Bridal Shower Christmas
- Price
- $8.42
- Rating
- 4.7/5
- Reviews
- 481
- Age
- 1y ago

Hallmark Pink and Blue Barbie Wrapping Paper Rolls (3 Rolls: 60 Sq. Ft. Total) for Birthdays Kids Teens Galentines Day Mothers Day Bridal Showers
- Price
- $16.38
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
13
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
11%
- Vnaaem39%
- Hallmark18%
- American Greetings11%
- Barbie9%
- WRAPAHOLIC8%
- ZJHiome4%
- Open — no brand owns it (4 brands, 11%)
Demand
Barbie Wrapping Paper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Search terms
Top Barbie Wrapping Paper search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- barbie wrapping paper55K/yr
- barbie wrapping paper birthday girl16K/yr
- barbie gift wrap4K/yr
Reviews and returns
What reviews say buyers love and hate about Barbie Wrapping Paper
We read the reviews and the return reasons for every product selling here.
“short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Barbie Wrapping Paper questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









