barbie party bags
Skip itA small market ($58K/yr) — this niche doesn't clear our bar today.
Review moat
Great227.64avg incumbent reviews — the moat a new listing must climb
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Avg price
Good$14.63avg listing price — sweet spot $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Price range
Good$4.13–$28.25cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-11.7%90-day search growth — must beat 0% to launch
Market size
Bad$58K$58K/yr · 130K searches
According to Flapen's Amazon United States niche tracking, barbie party bags is a $58K/yr Amazon United States market (130K searches/yr). The top 5 brands hold 55% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 47/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
barbie party bags market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $59K–$73K
- units × avg price
- Conversion rate
- 3.0%
- Avg BSR
- #2,597
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 5.8%
- Avg brand age
- 31 months
- Avg seller age
- 164 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
30 falling
Sellers
45
Top-5 brand share
55%
Top 20: 93%
Top-5 click share
41%
Top 20: 85%
Open market
39%
- We1stdsee16%
- CODOBON11%
- Unique11%
- CAPUFIB10%
- Zliisang6%
- CHSLtmxq6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.7% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 2.1×
Top barbie party bags search terms
- barbie goodie bags39K/yr
- barbie party bags24K/yr
- barbie candy bags20K/yr
- barbie party favor bags11K/yr
- barbie treat bags7K/yr
- barbie favor bags6K/yr
- barbie favor boxes5K/yr
- barbie goody bags4K/yr
- barbie goodie bags for girls birthday3K/yr
- barbie party favor boxes4K/yr
Top barbie party bags products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CAPUFIB 12PCS Pink+Blue Party Favor Boxes Blue Doll Gift Boxes Bachelorette Birthday Party Decoration Goodie Bag Candy Boxes for Girls and boys Birthday Party pink Birthday Bridal Shower Supplies
CAPUFIB$8.884.7★207 rev
We1stdsee 184Pcs Pink Girls Party Favors Pack - For 12Guests Includ Goodie Box Heart Glasses Straws Bubble Wands Tattoo Sticker Bracelet Keychain for Kids Girls Birthday Party Decoration Supplies
We1stdsee$24.604.7★625 rev
Unique Barbie Party Bags - Barbie Party Decorations - 24 Goodie Bags Checklist - 24 Guests - Birthday Decorations
Unique$13.714.7★108 rev
20 Pcs Drawstring Bags Bulk Draw String Backpack DIY Gym Sports Cinch Bag Sackpack for Women Men Pink
CODOBON$18.714.6★164 rev
CHSLtmxq 122 PCS Pink Party Favors Toy Goodie Bag Stuffers Princess Set
CHSLtmxq$28.254.3★259 rev
Newest
by launch date
We1stdsee 24 Pack Pink Girl-Themed Party Goodie Bags with Sealing Stickers Candy Treat Party Favor Bags for Kids Girls Birthday Party Decorations Supplies
We1stdsee$13.9227 rev
196Pcs Pink Princess Party Favors for Girls 4-8 Goodie Bag Fillers with Heart Glasses Hair Clip Straws Bubble Wands Tattoo Sticker Bracelet Keychain for Birthday Party Return Gifts Pinata Stuffers
We1stdsee$25.7320 rev
Zliisang 16PCS Pink Princess Party Favor Bags Princess Stickers Pink Goodie Gift Bags for Kids Birthday Party Decorations Gift Supplies
Zliisang$8.544 rev
Zliisang 16pcs Pink Princess Party Favor Bags Princess Goodie Gift Bags for Kids Birthday Party Decorations Gift Supplies
Zliisang$12.837 rev
Zliisang 16PCS Pink Princess Candy Boxes Pink Goodie Gift Bags for Kids Princess Theme Birthday Party Favors Bags Girl Birthday Party & Bridal Shower Decorations
Zliisang$11.5214 rev
Trending
90-day click momentum
30 Pack Drawstring Bags Bulk Draw String Backpack Gym Sports Cinch Bag Sackpack for Women Men Pink
CODOBON$25.684.7★
20 Pcs Drawstring Bags Bulk Draw String Backpack DIY Gym Sports Cinch Bag Sackpack for Women Men Pink
CODOBON$18.714.6★
We1stdsee 24 Pack Pink Girl-Themed Party Goodie Bags with Sealing Stickers Candy Treat Party Favor Bags for Kids Girls Birthday Party Decorations Supplies
We1stdsee$13.925.0★
196Pcs Pink Princess Party Favors for Girls 4-8 Goodie Bag Fillers with Heart Glasses Hair Clip Straws Bubble Wands Tattoo Sticker Bracelet Keychain for Birthday Party Return Gifts Pinata Stuffers
We1stdsee$25.734.9★
156PCS Pink Girls Party Favors - Little Girls Birthday Supplies Set with Heart Glasses Bubble Sticks Bracelets Stickers and More Ideal Goodie Bag Stuffers for Birthday Party Decorations
Jehappytry$27.964.4★
What buyers say about barbie party bags
What buyers praise and complain about, mined from review topics.What buyers love
“The quality was solid for the price point”
“These are the most perfect size goodie bags”
“easy to assemble”
“Beautiful exact color”
“Value for money”
“perfect for your treasure box”
“The pieces feel fun”
“Sturdy bag and great quality”
“Its easy to use”
“The designs are charming”
What buyers complain about
“Packaging Leak”
“Bigger than a tiny one”
“These just took awhile to assemble”
“These were flimsy”
“Bad quality”
“couldnt be used”
“Inappropriate for children”
“the boxes are a bit thin”
Top return reasons
Common questions
- Is barbie party bags profitable to sell on Amazon United States?
- The niche generates $58K/yr across 39 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -11.7%. Flapen's verdict: Skip it (47/100).
- How competitive is the barbie party bags niche?
- 30 brands and 45 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 55% of demand.
- What do buyers complain about in barbie party bags?
- Top complaints mined from reviews: Leak-Proof, Size-Overall, Assembly/Installation. The return rate is 2.5%.
- When does demand for barbie party bags peak?
- Demand peaks in Sep–Oct; the busiest month runs 2.1× the quietest.
- What does it cost to enter the barbie party bags niche?
- Listings span $4.13–$28.25; the average listing price is $14.63 (sweet spot $15–$100). The average incumbent carries 228 reviews — the moat a new listing must climb.