Banana Teeth Whitening

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $400K a year.

Searches, last 12 months

256K

Growth, 90 days vs prior 90

-7.8%

Conversion, latest week

5.7%

Market size, estimated

$400Ka year

Peak month

August1.8× the quietest month

Top search term

my smile teeth whitening kit49K searches a year

Listings sell for $27.46 on average, from $11.97 to $59.59. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At $27.46 that is $27K to $34K a year per listing.

Average price

$27.46inside the $15 to $100 sweet spot

Price range

$11.97–$59.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

$27K–$34K

Returns

0.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #59 within Teeth Whitening. It carries 9,786 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

6.7%

Average rank

#59in Teeth Whitening

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

9,786per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months