Bamboo Scalp Massager

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months

268K

Growth, 90 days vs prior 90

-2.4%

Conversion, latest week

4.5%

Market size, estimated

$130Ka year

Peak month

June1.6× the quietest month

Top search term

massage comb34K searches a year

Listings sell for $10.67 on average, from $5.78 to $40.78. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $10.67 that is $5K to $8K a year per listing.

Average price

$10.67under the $15 to $100 sweet spot

Price range

$5.78–$40.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

1.3%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #4,874 within Massage Tools. It carries 11,052 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#4,874in Massage Tools

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

11,052per listing

Listings tracked

15

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

19 months