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Balance Blends

Fail

Demand is soft, at -82.3% this quarter, so Balance Blends is a Fail.

Flapen Score
37
37 / 100
Ranks 13,285 of 14,768 Health & Household niches · −12 vs the category median of 49
Market size
$17K/yr26K searches / yr
90-day growth
-82.3%search demand this quarter
Competition
97%top-5 click share · 5 brands · 6 sellers

Flapen Score

Balance Blends against its category

The dotted line is the Health & Household average. Past it, Balance Blends is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Balance Blends market on Amazon at a glance

Shoppers on Amazon United States searched for Balance Blends 26K times last year and spent an estimated $17K. All 5 brands take every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -82.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
-82.3%
Conversion, latest week
1.8%
Market size, estimated
$17Ka year
Top search term
balance blends14K searches a year

02 · Price

A sale here is worth $34.61.

Listings sell for $34.61 on average, from $19.93 to $65.69. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $34.61 that is $0 to $3K a year per listing.

Average price
$34.61inside the $15 to $100 sweet spot
Price range
$19.93–$65.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #10,815 within Cinnamon. It carries 80 reviews at 4.06 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
67%
Out of stock, average day
8.6%
Average rank
#10,815in Cinnamon
Average rating
4.06 starsAmazon United States average 4.42 stars
Average reviews
80per listing
Listings tracked
6

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Balance Blends products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

5 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 214%
  • Brand 37%
  • Brand 44%
  • Brand 53%

Demand

Balance Blends search demand

Weekly searches over the year. Pick a range.

500300May '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Balance Blends search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • balance blends14K/yr
  • balance blends blood balance4K/yr
  • balance blend9K/yr

Reviews and returns

What reviews say buyers love and hate about Balance Blends

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“The capsules were larger than most”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Balance Blends questions

Answered from the same tracked data.