baking soda capsules
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$22.41avg listing price — sweet spot $15–$100
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Review moat
Great360.73avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.92–$38.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay$121K$121K/yr · 57K searches
Growth
Okay+0.9%90-day search growth — must beat 0% to launch
Competition
Bad81%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, baking soda capsules is a $121K/yr Amazon United States market (57K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Jun–Jul. Verdict: Skip it — 45/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
baking soda capsules market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $112K–$134K
- units × avg price
- Conversion rate
- 9.5%
- Avg BSR
- #900
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 1.0%
- Avg brand age
- 78 months
- Avg seller age
- 160 days
Competition & brand share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
6
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- P Puregen Labs31%
- Kidney Restore24%
- Nutricost23%
- Earthborn Elements18%
- Natures Craft2%
- PURE ORIGINAL INGREDIENTS2%
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — +0.9% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 2.5×
Top baking soda capsules search terms
- baking soda capsules18K/yr
- baking soda pills14K/yr
- sodium bicarbonate capsules10K/yr
- baking soda supplement5K/yr
- baking soda pills capsules4K/yr
- baking soda suppositories3K/yr
- sodium bicarbonate supplement2K/yr
Top baking soda capsules products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Puregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach
P Puregen Labs$10.104.6★474 rev
Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings
Nutricost$9.924.6★259 rev
Earthborn Elements Baking Soda Capsules 200 Capsules Sodium Bicarbonate
Earthborn Elements$23.444.7★744 rev
Baking Soda Aluminum Free 1300mg Per Pill Extra Strength Organic Use Pure Baking Soda Capsules for Health & Wellness. Baking Soda Tablets 120 Pills
Kidney Restore$27.944.5★148 rev
Sodium Bicarbonate 650 Mg Tablets - Delayed Release for Normal Kidney Function - Baking Soda Tablets Sodium Pills Bicarbonato De Sodio para Tomar Bicarbonate of Soda - 30 Capsules
Kidney Restore$14.794.7★846 rev
Newest
by launch datePuregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach
P Puregen Labs$10.10474 rev
Nutricost Sodium Bicarbonate (2 500mg) 120 Capsules - GMO-Free Gluten Free Vegan 60 Servings
Nutricost$9.92259 rev
High Purity Sodium Bicarbonate Capsules for Digestive Health Support & pH Balance - Delayed Release Gastric Support for Stomach Discomfort - Bicarbonato De Sodio - Easy to Swallow - 120 Count
Natures Craft$17.23110 rev
Natural Baking Soda Capsules - 650mg Baking Soda Tablets for Kidney & Stomach Acid - Sodium Bicarbonate Pills Bicarbonate of Soda Bicarbonato de Sodio para Tomar Sodium Bicarbonate 650 mg Tablets
Kidney Restore$23.63207 rev
Baking Soda Aluminum Free 1300mg Per Pill Extra Strength Organic Use Pure Baking Soda Capsules for Health & Wellness. Baking Soda Tablets 120 Pills
Kidney Restore$27.94148 rev
Trending
90-day click momentumPuregen Labs Sodium Bicarbonate Tablets 650mg (10 Grains) - 200 Count | USP Grade Baking Soda Supplement Natural Relief of Acid Indigestion Heartburn Sour Stomach & Upset Stomach
P Puregen Labs$10.104.6★
Sodium Bicarbonate Capsules Extra Strength 1300mg Organic Use No Junk. 1 Sodium Bicarbonate Capsule is 1300mg. Pure Sodium Bicarb Tablet
Kidney Restore$28.174.6★
Sodium Bicarbonate 650 Mg Tablets - Delayed Release for Normal Kidney Function - Baking Soda Tablets Sodium Pills Bicarbonato De Sodio para Tomar Bicarbonate of Soda - 30 Capsules
Kidney Restore$14.794.7★
Earthborn Elements Bicarb Blend 200 Capsules Pure & Undiluted No Additives
Earthborn Elements$20.484.5★
Sodium Bicarbonate 650mg Capsules Delayed Release for Supporting Normal Kidney Function & Kidney Health Supplement. Sodium Bicarbonate Designed for Kidney Support Acid Relief Alkalinity 120 Pills
Kidney Restore$38.204.7★
What buyers say about baking soda capsules
What buyers praise and complain about, mined from review topics.What buyers love
“Premium quality and fast results”
“As Advertised”
“Works well for stomach”
“Good for digestion”
“convenient to have on hand”
“Work good for heartburn”
“Great value”
“Works well”
“A great way to add baking soda to your diet”
“Easy to swallow”
What buyers complain about
“Dissolved poorly in water”
“Waste of money”
“Tastes awful”
“Upset my stomach more than it helped”
“Can cause kidney damage”
“Tablets aren't as huge as I expected”
“After taking this product for a few days I noticed I was feeling more anxious”
“Very gritty when crushed”
“I am writing this because you cannot say pure”
“Barely does the job”
Top return reasons
Common questions
- Is baking soda capsules profitable to sell on Amazon United States?
- The niche generates $121K/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +0.9%. Flapen's verdict: Skip it (45/100).
- How competitive is the baking soda capsules niche?
- 6 brands and 6 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in baking soda capsules?
- Top complaints mined from reviews: Solubility, Value For Money, Taste-Overall. The return rate is 0.0%.
- When does demand for baking soda capsules peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 2.5× the quietest.
- What does it cost to enter the baking soda capsules niche?
- Listings span $9.92–$38.20; the average listing price is $22.41 (sweet spot $15–$100). The average incumbent carries 361 reviews — the moat a new listing must climb.