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Bad Breath Tester

Maybe

The products selling today average only 3.5★. But demand is soft, at -11.1% this quarter, so Bad Breath Tester is a Maybe.

Flapen Score
58
58 / 100
Top 16% of 14,768 Health & Household niches · +9 vs the category median of 49
Market size
$79K/yr49K searches / yr
90-day growth
-11.1%search demand this quarter
Competition
51%top-5 click share · 17 brands · 41 sellers

Flapen Score

Bad Breath Tester against its category

The dotted line is the Health & Household average. Past it, Bad Breath Tester is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bad Breath Tester market on Amazon at a glance

Shoppers on Amazon United States searched for Bad Breath Tester 49K times last year and spent an estimated $79K. The top 5 brands take 65% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
-11.1%
Conversion, latest week
4.7%
Market size, estimated
$79Ka year
Peak month
August1.4× the quietest month
Top search term
bad breath tester21K searches a year

02 · Price

A sale here is worth $34.77.

Listings sell for $34.77 on average, from $5.38 to $59.77. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $34.77 that is $0 to $3K a year per listing.

Average price
$34.77inside the $15 to $100 sweet spot
Price range
$5.38–$59.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 35.6% of listings are out of stock. The average listing ranks #135 within Home Tests. It carries 1,861 reviews at 3.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
35.6%
Average rank
#135in Home Tests
Average rating
3.48 starsAmazon United States average 4.42 stars
Average reviews
1,861per listing
Listings tracked
26

04 · Newcomers

1 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Bad Breath Tester products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

41

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

51%

Top 20: 92%

Open market

29%

  • Brand 124%
  • Brand 212%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 65%

Demand

Bad Breath Tester search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Bad Breath Tester search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bad breath tester21K/yr
  • bad breath detector11K/yr
  • halimeter7K/yr
  • breath tester4K/yr
  • halimeter for bad breath3K/yr
  • breath odor detector2K/yr

Reviews and returns

What reviews say buyers love and hate about Bad Breath Tester

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Breathability”
18%of negative reviews mention “Functionality-Overall”
0.1%of orders come back
“There not useful at all”
A buyer, on “Functionality-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bad Breath Tester questions

Answered from the same tracked data.