Back Scratcher Bulk

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.6% of those searches ended in a purchase. Searches in the last 90 days moved +67.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months

32K

Growth, 90 days vs prior 90

+67.3%

Conversion, latest week

6.6%

Market size, estimated

$47Ka year

Peak month

December10.5× the quietest month

Top search term

back scratcher bulk17K searches a year

Listings sell for $22.22 on average, from $4.13 to $58.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $22.22 that is $0 to $2K a year per listing.

Average price

$22.22inside the $15 to $100 sweet spot

Price range

$4.13–$58.68

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

0.8%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #17,202 within Massage Tools. It carries 1,633 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

17.5%

Average rank

#17,202in Massage Tools

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

1,633per listing

Listings tracked

58

28 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

28

Successful launches

8Amazon's first-year sales bar

Average brand age

28 months