Back Hero

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -48.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $87K a year.

Searches, last 12 months

68K

Growth, 90 days vs prior 90

-48.0%

Conversion, latest week

2.7%

Market size, estimated

$87Ka year

Peak month

January2.1× the quietest month

Top search term

instant posture corrector for men13K searches a year

Listings sell for $47.93 on average, from $18.84 to $269.77. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $47.93 that is $5K to $12K a year per listing.

Average price

$47.93inside the $15 to $100 sweet spot

Price range

$18.84–$269.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

$5K–$12K

Returns

7.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #46 within Braces, Splints & Supports. It carries 6,890 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

97%

Out of stock, average day

10.0%

Average rank

#46in Braces, Splints & Supports

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

6,890per listing

Listings tracked

29

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

49 months