Baby Shower Wrapping Paper

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $802K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-8.9%

Conversion, latest week

6.3%

Market size, estimated

$802Ka year

Peak month

March2.6× the quietest month

Top search term

baby shower wrapping paper301K searches a year

Listings sell for $9.74 on average, from $5.89 to $16.75. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 750 to 1,000 of them. At $9.74 that is $7K to $10K a year per listing.

Average price

$9.74under the $15 to $100 sweet spot

Price range

$5.89–$16.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

750–1,000

Revenue per listing a year

$7K–$10K

Returns

2.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #154 within Gift Wrap Paper. It carries 525 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#154in Gift Wrap Paper

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

525per listing

Listings tracked

64

21 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

21

Successful launches

8Amazon's first-year sales bar

Average brand age

29 months