Baby Powder Body Wash

Shoppers searched for this 987K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $649K a year.

Searches, last 12 months

987K

Growth, 90 days vs prior 90

+4.5%

Conversion, latest week

7.3%

Market size, estimated

$649Ka year

Top search term

baby magic lotion347K searches a year

Listings sell for $9.00 on average, from $4.42 to $25.13. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 3,000 to 4,000 of them. At $9.00 that is $27K to $36K a year per listing.

Average price

$9.00under the $15 to $100 sweet spot

Price range

$4.42–$25.13

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

3,000–4,000

Revenue per listing a year

$27K–$36K

Returns

0.5%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #323 within Baby & Child Care. It carries 10,816 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

10.7%

Average rank

#323in Baby & Child Care

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

10,816per listing

Listings tracked

18

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months