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Baby Bubble Bath

Fail

The top 5 brands take 100% of clicks, so Baby Bubble Bath is a Fail.

Flapen Score
35
35 / 100
Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 49
Market size
$184K/yr90K searches / yr
90-day growth
-1.2%search demand this quarter
Competition
88%top-5 click share · 5 brands · 58 sellers

Flapen Score

Baby Bubble Bath against its category

The dotted line is the Health & Household average. Past it, Baby Bubble Bath is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Bubble Bath market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Bubble Bath 90K times last year and spent an estimated $184K. All 5 brands take every click. Demand peaks in Apr–Aug–Oct–Nov. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 21.6% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $184K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-1.2%
Conversion, latest week
21.6%
Market size, estimated
$184Ka year
Peak month
October3.7× the quietest month
Top search term
aveeno bubble bath kids10K searches a year

02 · Price

A sale here is worth $9.53.

Listings sell for $9.53 on average, from $4.08 to $11.64. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,250 to 1,500 of them. At $9.53 that is $12K to $14K a year per listing.

Average price
$9.53under the $15 to $100 sweet spot
Price range
$4.08–$11.64
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,250–1,500
Revenue per listing a year
$12K–$14K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #32 within Baby & Child Care. It carries 16,072 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#32in Baby & Child Care
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
16,072per listing
Listings tracked
9

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
61 months

Products

Top Baby Bubble Bath products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

58

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • Brand 172%
  • Brand 217%
  • Brand 34%
  • Brand 43%
  • Brand 53%
  • Open — no brand owns it (0%)

Demand

Baby Bubble Bath search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Aug, Oct, Nov · busiest ÷ quietest = 3.7×

Search terms

Top Baby Bubble Bath search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aveeno bubble bath kids10K/yr
  • burbujas para baera nios6K/yr
  • aveeno bubble bath16K/yr
  • unscented bubble bath12K/yr
  • aveeno baby bubble bath7K/yr
  • aveeno kids bubble bath7K/yr
  • eczema bubble bath for kids5K/yr
  • fragrance free bubble bath kids5K/yr
  • baby safe bubble bath4K/yr
  • bubble bath unscented4K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Bubble Bath

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Smell”
24%of negative reviews mention “Smell”
0.3%of orders come back
“weak scent”
A buyer, on “Smell”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Baby Bubble Bath questions

Answered from the same tracked data.