B12 Shots
MaybeAn estimated 0.0% of orders come back. But demand is soft, at +0.0% this quarter, so B12 Shots is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $116K/yr84K searches / yr
- 90-day growth
- +0.0%search demand this quarter
- Competition
- 54%top-5 click share · 13 brands · 370 sellers
Flapen Score
B12 Shots against its category
The dotted line is the Health & Household average. Past it, B12 Shots is stronger. Inside it, weaker.
Market
The B12 Shots market on Amazon at a glance
Shoppers on Amazon United States searched for B12 Shots 84K times last year and spent an estimated $116K. The top 5 brands take 83% of clicks. Demand peaks in Mar–Apr. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +0.0%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $116Ka year
- Peak month
- April6.6× the quietest month
- Top search term
- b12 shots37K searches a year
02 · Price
A sale here is worth $27.26.
Listings sell for $27.26 on average, from $7.68 to $54.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $27.26 that is $3K to $7K a year per listing.
- Average price
- $27.26inside the $15 to $100 sweet spot
- Price range
- $7.68–$54.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #253 within Endurance & Energy. It carries 2,209 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 92%
- Out of stock, average day
- 6.3%
- Average rank
- #253in Endurance & Energy
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 2,209per listing
- Listings tracked
- 24
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top B12 Shots products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed Berry
- Price
- $15.71
- Rating
- 4.4/5
- Reviews
- 628
- Age
- 24y ago

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (12 Pack)
- Price
- $18.36
- Rating
- 4.4/5
- Reviews
- 648
- Age
- 9y ago

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Vegansafe & Vegan Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle Pack (2oz Pack of 24)
- Price
- $42.77
- Rating
- 4.5/5
- Reviews
- 312
- Age
- 7y ago

VITBOOST Vegan Liquid B-12 Drops 60 x 5000 mcg Extra Strength Raspberry Flavored Vitamin B12 Liquid Methylcobalamin sublingual Supplement | Designed to Maximize Absorption & Energy | Gluten Free
- Price
- $18.98
- Rating
- 4.6/5
- Reviews
- 11,591
- Age
- 8y ago

Stacker 2 Vitamin B Complex B12 B6 B3 Liquid Energy Shots - Acai & Pomegranate - Cyanocobalamin 10 000% DRV - B-6 Pyridoxine 40mg - B3 Niacinamide (Niacin) 20mg - BASED BOX Bundle (2oz Pack of 36)
- Price
- $54.19
- Rating
- 4.5/5
- Reviews
- 312
- Age
- 7y ago
Trending
estimated 90-day click momentum
B12 Solution 5mL 6 Pack - Daily Nutrient Support for Energy & Vitality Balanced Formula with Sodium Chloride
- Price
- $19.92
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 1mo ago

Stacker B12 Extreme Energy Capsule 10 000 RDA Vitamin B Complex B12 B6 B3 B7- Vegansafe & Vegan Cyanocobalamin B6 Pyridoxine - B7 Biotin B3 Niacinamide (Niacin)
- Price
- $18.64
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 3mo ago

Designs for Health Trifolamin B12 + Folate Lozenges - 3000mcg B12 (Three Forms) + MTHF Methylfolate Supplement - Delicious Orange Flavor Fast-Dissolve Tablets (60 Lozenges)
- Price
- $50.20
- Rating
- 4.7/5
- Reviews
- 392
- Age
- 10y ago

NOW Foods B-12 10 000mcg Shots 0.5 ounce 12 Count Box Mixed Berry
- Price
- $15.71
- Rating
- 4.4/5
- Reviews
- 628
- Age
- 24y ago

Carlyle Vitamin B12 Sublingual Liquid Drops | 10 000 mcg | 2 fl oz | as Cyanocobalamin and Methylcobalamin | Vegetarian Non-GMO and Gluten Free
- Price
- $9.72
- Rating
- 4.6/5
- Reviews
- 2,935
- Age
- 4y ago
Newest
by launch date
B12 Solution 5mL 6 Pack - Daily Nutrient Support for Energy & Vitality Balanced Formula with Sodium Chloride
- Price
- $19.92
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 1mo ago

Stacker B12 Extreme Energy Capsule 10 000 RDA Vitamin B Complex B12 B6 B3 B7- Vegansafe & Vegan Cyanocobalamin B6 Pyridoxine - B7 Biotin B3 Niacinamide (Niacin)
- Price
- $18.64
- Rating
- 3.3/5
- Reviews
- 5
- Age
- 3mo ago

B12 Overload Extra Strength Energy Shot Pomegranate 260mg Caffeine 14000% B12 Electrolytes Energy & Vitality Support Zero Sugar No Calories Vegan Kosher Gluten-Free 1.93 fl oz 12-Pack
- Price
- $26.48
- Rating
- 4.3/5
- Reviews
- 119
- Age
- 1y ago

Ryde: Energy Shot 0 Calories 0 Sugar Green Tea Caffeine Taurine Ginseng Extract & B Vitamins 2 FL OZ Shots Tropical Flavor Boosts energy (8 Pack)
- Price
- $29.94
- Rating
- 4.3/5
- Reviews
- 154
- Age
- 2y ago

Stacker 2 Pink Lemonade B12 Energy Shot 2oz (Pack of 24)
- Price
- $32.78
- Rating
- 4.8/5
- Reviews
- 60
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
370
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 96%
Open market
12%
- STACKER 233%
- BASED BOX18%
- NOW Foods17%
- VITBOOST8%
- Designs for Health6%
- Neurobion5%
- Open — no brand owns it (7 brands, 12%)
Demand
B12 Shots search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 6.6×
Search terms
Top B12 Shots search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- b12 shots37K/yr
- b12 energy shot14K/yr
- b12 shot9K/yr
- vitamin b12 shots6K/yr
- stacker 2 energy shot4K/yr
- b12 shots energy3K/yr
- b 12 shots3K/yr
- vitamin b shots3K/yr
- stacker b12 energy shot3K/yr
- b12 stacker3K/yr
Reviews and returns
What reviews say buyers love and hate about B12 Shots
We read the reviews and the return reasons for every product selling here.
“taste is a bit strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common B12 Shots questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









