B12 Shots
MaybeAn estimated 0.0% of orders come back. But demand is soft, at +0.0% this quarter, so B12 Shots is a Maybe.
- Flapen Score
- 52 / 100Top 36% of 14,768 Health & Household niches · +3 vs the category median of 4952
- Market size
- $116K/yr84K searches / yr
- 90-day growth
- +0.0%search demand this quarter
- Competition
- 54%top-5 click share · 13 brands · 370 sellers
Flapen Score
B12 Shots against its category
The dotted line is the Health & Household average. Past it, B12 Shots is stronger. Inside it, weaker.
Market
The B12 Shots market on Amazon at a glance
Shoppers on Amazon United States searched for B12 Shots 84K times last year and spent an estimated $116K. The top 5 brands take 83% of clicks. Demand peaks in Mar–Apr. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 84K
- Growth, 90 days vs prior 90
- +0.0%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $116Ka year
- Peak month
- April6.6× the quietest month
- Top search term
- b12 shots37K searches a year
02 · Price
A sale here is worth $27.26.
Listings sell for $27.26 on average, from $7.68 to $54.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $27.26 that is $3K to $7K a year per listing.
- Average price
- $27.26inside the $15 to $100 sweet spot
- Price range
- $7.68–$54.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $3K–$7K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #253 within Endurance & Energy. It carries 2,209 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 92%
- Out of stock, average day
- 6.3%
- Average rank
- #253in Endurance & Energy
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 2,209per listing
- Listings tracked
- 24
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top B12 Shots products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
370
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
54%
Top 20: 96%
Open market
12%
- Brand 133%
- Brand 218%
- Brand 317%
- Brand 48%
- Brand 56%
- Brand 65%
- Open — no brand owns it (7 brands, 12%)
Demand
B12 Shots search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 6.6×
Search terms
Top B12 Shots search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- b12 shots37K/yr
- b12 energy shot14K/yr
- b12 shot9K/yr
- vitamin b12 shots6K/yr
- stacker 2 energy shot4K/yr
- b12 shots energy3K/yr
- b 12 shots3K/yr
- vitamin b shots3K/yr
- stacker b12 energy shot3K/yr
- b12 stacker3K/yr
Reviews and returns
What reviews say buyers love and hate about B12 Shots
We read the reviews and the return reasons for every product selling here.
“taste is a bit strong”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common B12 Shots questions
Answered from the same tracked data.









